WEAR-TV

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WEAR-TV
Image:Weartv.jpg
Pensacola, Florida/Mobile, Alabama
Branding WEAR ABC 3 (general)
Channel 3 News (newscasts)
Slogan First LIVE Local
Channels

Digital: 17 (UHF)

Affiliations ABC
Owner Sinclair Broadcast Group, Inc.
(WEAR Licensee, LLC)
First air date January 13, 1954
Call letters’ meaning The word EAR
Sister station(s) WFGX
Former channel number(s) Analog:
3 (1954-2009)
Former affiliations CBS/ABC (1954-1955)
Transmitter Power 1000 kW (digital)
Height 579 m (digital)
Facility ID 71363
Transmitter Coordinates 30°36′45.4″N 87°38′41.6″W / 30.612611°N 87.644889°W / 30.612611; -87.644889
Website www.weartv.com

WEAR is the ABC affiliate for the Mobile, Alabama/Pensacola, Florida viewing area. It is licensed to Pensacola and is one of two major commercial stations in the market that is licensed on the Florida side of the market, the other being sister station WFGX, a MyNetworkTV affiliate. WEAR is owned by Sinclair Broadcast Group.

Its transmitter is located near Foley, Alabama, and its studios are located on Mobile Highway (US 90) in southwest Pensacola.

Contents

[edit] Digital television

After the analog television shutdown scheduled for June 12, 2009 [1], WEAR will continue digital broadcasts on its current pre-transition channel number, 17 [2] using PSIP to display WEAR's virtual channel as 3.

[edit] History

WEAR began operation on January 13, 1954, which was almost a year after WALA-TV began. The station was founded by Charles Smith and Mel Wheeler. Initially the station was a primary CBS affiliate, while sharing ABC with WALA. When WKRG-TV signed on in 1955, WEAR became strictly an ABC affiliate.

In 1959, WEAR was sold to Rollins Telecasting. In 1987, Rollins Telecasting merged with Heritage Broadcasting to form Heritage Media. In October 1997, WEAR and the other Heritage stations were sold to Sinclair Broadcasting, just as the remainder of Heritage Media was merging with News Corporation (the parent company of Fox). This sale also protected former longtime NBC affiliate WALA as the market's Fox affiliate; otherwise, WEAR would have been forced to switch its network affiliation to Fox.

WEAR started producing newscasts in HD on September 7, 2008. The station installed a new digital control room and re-built their news set. They are the first news operation in the Mobile/Pensacola market to produce a local newscast in high definition.

WEAR's newscasts tend to focus on coverage of the Northwestern Florida area as opposed to WKRG and WPMI-TV, which predominantly feature news concerning the southern Alabama area.

Sinclair prohibited its ABC affiliates, including WEAR, from airing a Nightline broadcast in 2004 because the company felt it was near anti-war rhetoric.[1]

[edit] Mediacom dispute

In late 2006, Sinclair entered into negotiations with Mediacom, the main cable provider for much of the Florida side of the Mobile-Pensacola market (including Santa Rosa County and Pensacola Beach). The two companies could not reach agreement over compensation rights. As a result, Mediacom pulled all of Sinclair's stations, including WEAR, from its systems on January 6, 2007. The dispute ended on February 2, when the two sides reached an agreement that restored WEAR to Mediacom systems.

[edit] Past personalities

[edit] External links

[edit] References



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