WERK

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WERK-FM
City of license Muncie, Indiana
Broadcast area Muncie-Marion
Branding 104.9 WERK-FM
Slogan The New Sound
Frequency 104.9 MHz
First air date 1964 (as WWHC)
Format Classic Hits
ERP 6,000 watts
HAAT 100 meters
Class A
Facility ID 1723
Transmitter coordinates 40°9′19.00″N 85°25′48.00″W / 40.1552778°N 85.4300000°W / 40.1552778; -85.4300000
Callsign meaning "Werk (as in Work) Radio"
Former callsigns WWHC (1964-1985)
WOKZ (1985-1991)
WERK-FM (1991-1999)
Owner Woof Boom Radio Muncie License LLC
Website werkradio.com

WERK-FM (104.9 FM, licensed to Muncie, Indiana) is a commercial FM radio station. The station serves the Muncie-Marion area. The station is currently owned by Woof Boom Radio Muncie License LLC.[1]

The station also carries a local morning show, Brownie in the Morning.

Weekday Line up:

Brownie in the Morning

At Work with Zach Johnson

Ride Home with Paul Evans

WURK History[edit]

The station went on the air as WBMP in 1964 becoming WEWZ on 1985-11-08. on 1992-07-03, the station changed its call sign to WIVM, on 1994-02-15 to WLHN, on 1999-06-16 to WURK,[2] The former WURK (now WIKL licensed to Elwood, Indiana) was a simulcast of WERK until January 2010. WURK was sold to EMF Broadcasting as a K-LOVE station in the fall of 2009 which is now WIKL.

WERK-FM History[edit]

WERK-FM first signed-on in 1965 with a Top Forty format as an AM daytime station at 990 kHz and was owned by Robert Poorman's company/licensee The Muncie Broadcasting Corporation. Its original studios, offices, transmitter and six directional transmitting towers were located south of Muncie on State Road 3. Poorman's son William was best known as air personality Bill "Super" Shirk up until 1973 when he purchased WXLW in Indianapolis and later gained local notriety as an aspiring escape artist. Shirk's powerful vocal delivery was also heard in the form of station IDs and liners for other stations in Indiana and Ohio as well...and was the voice of radio ads for the now defunct International Hot Rod Association and its local sanctioned track Mid America Dragway.(now NHRA-sanctioned Muncie Dragway.) Although only 250 watts daytime (to protect the 50,000 watt nighttime skywave signal of CBW (AM) (aka: CBC Radio Manitoba) in Winnipeg and WNOX (now WNML) in Knoxville, Tennessee, WERK-FM's high energy on-air production values,programming,promotions and jingles produced by PAMS and Jam Creative Productions gave the station a more professional on-air image likened to that of its respectiveTop 40 counterparts WNDE, WMEE, WLS (AM), WCFL, CKLW and WABC and was the top rated station in Muncie giving heavy competition to WLBC-FM and its Drake-Chenault automated contemporary hit format "Solid Gold."

WERK-FM (nicknamed: "Werk Radio" and "990 Werk") for many years was the launching pad for many area radio personalites...many of whom attended Ball State University that included Gil Hole, Fred Hinshaw, Larry McCabe (later of KIIS Los Angeles), Johnathan Apple (later the host of his own sydnicated program, Dan Collins (later of WMEE),"Marvelous Mark" McClure (later of WNDE), Paul Mendenhall (later of WIBC), Gary Wheeler ( Adam Cook later of KRBE Houston, and WXXL Orlando), John "Scoop" Irwin (later of WOWO[disambiguation needed]), Gary "Flash" Demaree (later of WMEE), Bruce Munson (later of WNAP), Randy Lawson (later of WNDE, Indianapolis, Armed Forces Radio Panama and Turkey, and currently Lawson Productions and Shine 99 Operations Director and Owner of Leeson Media LLC which owns WRBI FM, Batesville, Indiana; and, Chad Hunt (later of WMEE) among countless others who became known as "The Men At Werk." Irwin also worked in news as did Lee Kelso (later of WKJG-TV, now WISE-TV), Brad Byrd and Nila Wells.

WERK-FM was the first commercial station in East Central Indiana with a Top 40 format and for many years competed with the former WHUT 1470 in Anderson (now WGNR (AM)),the former WGOM 860 in Marion (which since has reverted to the original WMRI callsign) and with WHON 930 in Richmond.

The FM station originally went on the air in 1985, taking its 104.9 frequency from WWHC located in Hartford City. WWHC's frequency was simultaneously swapped to 93.5 and call letters changed to WWWO. On 1991-11-12, WOKZ changed its call sign to the 6-letter WERK-FM. Then on 1999-06-16 modified to the current 4-letter callsign of WERK,[3]

In the mid-1980s to the 1990s, the station was a Contemporary Christian music station and went by Christian Radio at WERK (pun).

WURK becomes WIKL[edit]

According to Indiana posts in October 2009 through January 2010,at www.radio-info.com. WURK was sold to EMF Broadcasting in the fall of that year. The WIKL calls were previously used as an affiliate of EMF-owned Air 1 operating at 90.5 mHz. That station is now WQRA which retains its Air 1 affiliation. The former WURK (now WIKL) went silent on January 1, 2010 and returned to the air as a K-LOVE station on January 5, 2010.

References[edit]

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