WGOC is an AM radio station broadcasting in Kingsport, Tennessee, under a Business Radio format. It broadcasts on AM frequency 1320 kHz and is under ownership of Cumulus Media.
WGOC was on 640 AM from April 9, 1993 until Feb. 26, 2007, when the call letters were moved to what had been WKIN, a news/talk and sports station.
WGOC logo before transfer to AM 1320 frequency.
Citadel Broadcasting, which had owned WJCW and WQUT since 1977, bought WGOC and WKIN in 2000. Prior to its current programming, WGOC was broadcasting a Classic Country/Bluegrass/Gospel format. Citadel merged with Cumulus Media on September 16, 2011.
Coordinates: 36°33′12″N 82°28′58″W / 36.55333°N 82.48278°W