|City of license||Utica, New York|
|Broadcast area||Utica, New York|
|Slogan||Positive and Encouraging|
|First air date||1962 (as WUFM)|
|Callsign meaning||K-Love Utica|
|Former callsigns||WUFM (1962–1970)
|Owner||Educational Media Foundation|
WKVU (107.3 FM) is a radio station broadcasting a Contemporary Christian format. Licensed to Utica, New York, USA, the station serves the Utica-Rome area. The station is currently owned by Educational Media Foundation, and is an affiliate of the K-Love network.
The station was owned by Galaxy Communications and ran a classic rock format under the slogan Rock 107. Prior to this WRCK was a longtime Top 40 station. For a few points in time during their time as a Top 40 station, WRCK was known as Power Hits Rock 107 and lastly, briefly as Hot 107. Their Top 40 format lasted until June 1994 when Galaxy purchased the station from H & D Entertainment Incorporated. In October 2007 Galaxy purchased a portion of Clear Channel Communications' Utica cluster, including WRCK's rival, WOUR. WOUR's signal was deemed to be stronger and more favorable than WRCK's and so WRCK was spun off to EMF. Some of WRCK's former staff moved to WOUR.
Back during the early 1980s, the WRCK calls belonged to ABC Radio Networks owned-and-operated WRCK-FM 95 (dial position 94.7) in Chicago. In 1981, the station changed its calls to WLS-FM to join with its sister AM station, WLS-AM, while the WRCK calls went to 107.3 FM.
On December 15, 2010 WRCK swapped frequencies with K-Love affiliate WKVU, with WRCK (and its Air 1 affiliation) moving to 100.7 FM and WKVU moving to 107.3 FM. The next year, EMF sold WRCK to Ken Roser, who renamed the station WUTQ-FM and began simulcasting the full service soft adult contemporary format then heard on sister stations WUTQ and WADR, which assumed the WRCK call letters. EMF then moved its Air 1 affiliation to WOKR-FM.
Former on-air staff
- Gomez and Dave (Mornings as classic rock now on WOUR)
- Paul Szmal
- Bill Keeler (Morning announcer under the Top 40 & classic rock formats)
- Gary Spears
- Frank McBride
- J.P. Marks
- 'Big' Larry Williams
- B.B. Good (Now at Radio Disney)
- Bud in the Night Time
- John Carucci
- Query the FCC's FM station database for WKVU
- Radio-Locator information on WKVU
- Query Nielsen Audio's FM station database for WKVU
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