WLIT-FM

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WLIT-FM
WLIT-FM logo.png
City of license Chicago, Illinois
Broadcast area Chicago market
Branding 93.9 Lite FM
Frequency 93.9 MHz (also on HD Radio)
First air date 1958
Format Adult contemporary
ERP 4,000 watts
HAAT 482 meters
Class B
Facility ID 70042
Callsign meaning LITe
Former callsigns WLAK, WWEL, WEBH
Owner Clear Channel Communications
Sister stations WGCI-FM, WGRB, WKSC-FM, WNUA, WVAZ, WVON
Webcast Listen Live
Website http://www.litefm.com

WLIT-FM (93.9 FM) is a radio station licensed to Chicago, Illinois, featuring a format of adult contemporary music. The station is currently owned by Clear Channel Communications.

In February 2006, WLIT began broadcasting in HD Radio. WLIT's HD-2 was originally a simulcast of the now-defunct "Real Oldies" WRLL (now WVON) 1690 AM, then changed to a mix of disco music and 1970s/1980s called "Flashback." In August 2009, the format changed again, this time to a gold-based AC format branded as "Chicago's Classic Lite."

From November through Christmas Day each year, WLIT changes its branding to The Holiday Lite and format to continuous Christmas music, resuming its regular branding and format on December 26. During the period between December 26 and January 2, the Christmas music moves to the HD2 channel while the main terrestrial station resumes the regular format.

Contents

[edit] History

WEBH was broadcasting on 93.9 FM in the Mid 1950s. WEBH changed to WWEL sometime in 1970. The station broadcast "beautiful music", an easy listening format with mostly instrumentals and a couple of soft vocal songs per hour.

WWEL was "Well" from mid-1970-1972, to describe the easy listening format that was broadcast on 93.9 FM. It was also that way long before. WWEL changed call letters to WLAK in 1972. At that time Viacom bought WLAK. WLAK continued to play mostly instrumental easy listening but increased vocals to about four an hour. In 1983 WLAK switched to Soft AC playing 99% vocal songs and virtually no instrumentals. Core artists were Neil Diamond, Barbra Streisand and others. WLAK was very successful in the format, actually one of the first in the nation preceding its sister station WLTW in New York. WLAK changed call letters in late 1989 to WLIT, as Lite FM.

WLIT has continued to broadcast in the Chicago area since then. In the mid-1990s, WLIT evolved out of Soft AC and into a straight AC format. Viacom sold their radio stations to Chancellor in 1997, making WLIT a Chancellor station. Chancellor restructured and became known as AMFM Inc. in 1999. In 2000, AMFM merged with Clear Channel Communications, making WLIT a Clear Channel station.

WLIT became Chicago's only adult contemporary station on August 1, 2011, when former rival WCFS-FM flipped to a simulcast of WBBM-AM. This marks it the first time in years Chicago has had only one adult contemporary radio station.

[edit] Jingle Packages

WLIT has the most jingle packages on Reelworld's website, and countless stations use Lite FM's work. WLIT has created the 2002, 2005, 2007, Chicago, and has helped out with Reelworld ONE. Being heard all over North America from New Brunswick, New Jersey to Arlington, Texas, Toronto to Portland, Oregon. Even Tokyo, Japan uses the famous WLIT jingle packages. Weather themes, traffic beds, news intros, ramps, transitions, shotguns (not to be confused with violence, shotguns in this case means a fancy term for 'getting to the call letters'), etc. Currently, WLIT is up to date with using Reelworld ONE AC with WLIT as their sonic logo. Below, shows the website for Reelworld.com, the website, iheartradio.com, and Clear Channel.com

[edit] References

[edit] External links

Coordinates: 41°52′44″N 87°38′10″W / 41.87889°N 87.63611°W / 41.87889; -87.63611

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