WLLC-LP

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WLLC-LP
WLLC42.pngWLLC-DT2 Bounce Nashville.png
Nashville, Tennessee
Branding Univision Nashville
UniMás Nashville (DT2)
Bounce TV Nashville (DT3)
Slogan Nashville's only Spanish Station!
Channels Analog: 42 (UHF)
Digital: 41 (UHF)
Subchannels 42.1 Univision
42.2 UniMás
42.3 Bounce TV
Affiliations Univision
UniMás (DT2)
Bounce TV (DT3)
Owner JKB Associates, Inc.
First air date November 7, 1996
Former callsigns W59AW (1996-1997)
W52CT (1997-2004)
W42CR (2004-2005)
Former channel number(s) 59 (1996-1997)
52 (1996-2004)
Former affiliations America One 1996-2004
TeleFutura 2004-2013
Transmitter power 25 kW
Height 96 m (315 ft)
Class TX
Facility ID 41793
Transmitter coordinates 36°09′56.00″N 86°46′46.00″W / 36.1655556°N 86.7794444°W / 36.1655556; -86.7794444
Website http://bouncetvnashville.com

WLLC-LP is a digital low power television station in Nashville, Tennessee, broadcast locally on analog channel 42 and digital channel 41.

History[edit]

The station signed on the air with the call sign W59AW on Channel 59 in 1996. It carried programming from America One 24 hours a day.[1] The station only stayed on Channel 59 for a year until 1997, when it then moved to Channel 52 and changed its call sign to W52CT.

In 2004, it moved to its current channel position of Channel 42 and changed its call sign to W42CR. The station also dropped the America One affiliation and became an affiliate of the new Spanish network TeleFutura.[2] The station changed its call sign again that same year to the current WLLC-LP.

On September 26, 2011, WLLC launched a second digital subchannel on 42.2 affiliated with Bounce TV, the first 24/7 digital multi-cast broadcast network created exclusively for African Americans. On January 7, 2013, TeleFutura relaunched and rebranded as UniMás. From 2005 to 2013, the station was branded as TeleFutura 42, and after TeleFutura was rebranded to UniMás, the station itself rebranded and then identified itself as UniMás Nashville.

On September 15, 2014, WLLC affiliated with Univision (which is a sister network to UniMás) on its main channel of 42.1, therefore programming from UniMás moved to WLLC's second subchannel of 42.2, and programming from Bounce TV moved to a new subchannel of 42.3.[3] Univision was previously seen over the air in the Nashville area on WGAP-LP, which then became WNTU-LP. WNTU-LP was sold to Daystar on April 16, 2009, and switched to Daystar programming. Nashville was left without a Univision affiliate for five years, although Univision could still be seen via cable in the Nashville area.

Digital channels[edit]

Channel Video Aspect PSIP short name Programming
42.1 480i 4:3 Univision Univision
42.2 UniMas UniMás
42.3 Bounce Bounce TV

News operation[edit]

WLLC previously carried daily 90-second news updates. The News Updates were produced by WTVF and were anchored by Eva Melo. It was the only Spanish-language newscast in Nashville, a market consisting of about 4% Spanish-speaking viewers, a fast-growing audience in the Middle Tennessee area. As of 2011 WTVF no longer producess news updates for WLLC, as they were canceled.

References[edit]

External links[edit]