|Branding||This TV Macon|
|Channels||Analog: 50 (UHF)
Digital: 50 (flash-cut permit)
(Radio Peach, Inc.)
|First air date||July 14, 2004|
|Call letters' meaning||W Perry, GeorgiA (after co-owned stations WPGA-TV and WPGA-FM)|
|Sister station(s)||WPGA-TV, WPGA, WPGA-FM, WNEX|
|Former callsigns||W50DA (2004–2009)|
|Former affiliations||TBN (2004–2009)
|Transmitter power||13.3 kW (analog)
0.2 kW (digital)
|Public license information:||Profile
WPGA-LP, UHF analog channel 50, is a This TV-affiliated television station located in Macon, Georgia, United States. The station is locally owned by Register Communications, owners of independent station WPGA-TV (channel 58) and Perry-licensed radio stations WPGA (980 AM) and WPGA-FM (100.9 FM). The television and radio stations share studio facilities located on Forsyth Street in downtown Macon; WPGA-LP maintains transmitter facilities located on GA 87/U.S. 23/U.S. 129 Alternate (Golden Isles Highway), along the Twiggs-Bibb County line.
The station first signed on the air on July 14, 2004, as W50DA; it originally operated as an owned-and-operated translator station of the Trinity Broadcasting Network. In 2009, Register Communications (owner of then-ABC affiliate WPGA-TV (channel 58)) purchased the station from TBN for $6,000. In early September 2009, W50DA dropped TBN programming and announced that it would change its network affiliation to the Retro Television Network on October 12. The day after the switch, the station's callsign was changed to WPGA-LP.
WPGA-LP has a construction permit that was first issued to the station by the Federal Communications Commission in 2006 to flash-cut its digital signal into operation, which would significantly increase its signal coverage; this permit expired in March 2009. In mid-August 2011, WPGA-LP changed its primary affiliation to This TV, which was previously carried on the second digital subchannel of WPGA-TV (which is now affiliated with Me-TV).
In addition to This TV programming, WPGA-LP simulcasts the WPGA-FM radio program Mix in the Morning, which also airs on WPGA-TV, sister radio station WPGA (980 AM) and WNEX (1400 AM), each weekday from 6:00 to 9:00 a.m.