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Cape Girardeau, Missouri
|City of license||Paducah, Kentucky, US|
|Branding||WPSD Local 6|
|Slogan||Your Breaking News & Weather Authority|
|Channels||Digital: 32 (UHF)
Virtual: 6 (PSIP)
6.3 Antenna TV
|Owner||Paxton Media Group
|First air date||May 28, 1957|
|Call letters' meaning||Paducah Sun-Democrat|
|Former callsigns||WPSD (1957–1979)|
|Former channel number(s)||Analog:
6 (VHF, 1957–2009)
|Transmitter power||906 kW|
|Public license information:||Profile
WPSD-TV is an American, NBC-affiliated television station for Western Kentucky's Jackson Purchase, Southern Illinois, and the Missouri Bootheel. Licensed to Paducah, Kentucky, it broadcasts a high definition digital signal on UHF channel 32 (or virtual channel 6.1 via PSIP) from a transmitter in Monkeys Eyebrow, Kentucky. The station can also be seen on Comcast channel 5, Mediacom channel 6, and Charter channel 10. There is a high definition feed provided on Comcast digital channel 432, Mediacom digital channel 706, and Charter digital channel 785.
Owned by the Paxton Media Group, WPSD has studios on Television Lane in Paducah. Syndicated programming on the station includes Wheel of Fortune, Inside Edition, Jeopardy!, and Dr. Phil among others. It formerly operated a low-powered VHF analog repeater, W10AH channel 10, in Carbondale, Illinois from a transmitter (sharing the WSIU-TV-FM tower) on the Southern Illinois University campus, but the station's license has since been cancelled by the FCC.
The station signed-on as WPSD on May 28, 1957 with an analog signal on VHF channel 6. It has been an NBC affiliate and owned by the Paxton family for its entire existence alongside Western Kentucky's major newspaper, The Paducah Sun. The station would add the -TV suffix to its call sign on April 23, 1979. The "PSD" letters in the calls stands for Paducah Sun-Democrat which was the paper's name at the time the station launched in 1957.
WPSD serves more than fifty counties in its large four state territory including all of southeastern Missouri, southern Illinois, western Kentucky, and north Western Tennessee. Among the area's big three outlets, the station has traditionally focused more on the Western Kentucky side since it is based in Paducah. In addition to its main studios, WPSD operates a bureau on South Illinois Avenue in Downtown Carbondale.
With headquarters in Cape Girardeau, Missouri, CBS affiliate KFVS-TV primarily features coverage of southeastern Missouri although it also maintains a bureau in southern Illinois. Meanwhile, the market's ABC affiliate WSIL-TV focuses almost exclusively on Illinois from studios in Carterville. This is despite the presence of full-time satellite KPOB in Poplar Bluff, Missouri. In fact, WSIL does not even mention the region's other two main cities (Paducah and Cape Girardeau) in its on-air identifications.
For several years, WPSD produced a nightly prime time newscast on Fox affiliate KBSI (owned by the Sinclair Broadcast Group) through a news share agreement. The thirty-minute show was known as Local 6 News at 9 on Fox 23 and featured a regional summary of headlines because KBSI is based in Cape Girardeau. For a while, the broadcast competed with KFVS' own nightly prime time news at 9 seen on the area's low-powered CW affiliates WQTV-LP/WQWQ-LP.
That newscast, however, was produced specifically for southeastern Missouri viewers. It would eventually be cancelled on July 29, 2007. WPSD's outsourcing arrangement with KBSI expired on September 30, 2010. The next day, the latter entered into a new partnership with KFVS presumably to refocus the prime time production to the Missouri Bootheel area and expand it to sixty minutes every night. With that addition, KFVS now offers more than thirty hours of local news each week and continues to retain its market dominance as the most watched outlet. On October 3, 2010, WPSD brought back its own newscast at 9 to its RTV and Antenna TV. Known as The Nine and seen every night for a half-hour, this is simulcasted on those two services.
On June 3, 2012, starting with the 5:00 PM newscast, WPSD-TV became the last station in the market to offer local news in high definition. Minor set and graphics changes have been made to accommodate the move.
- News Picture (1960s–1973)
- NewsBeat '74 (1974)
- NewsBeat '75 (1975)
- NewsBeat '76 (1976)
- NewsBeat (1977–1993)
- NewsChannel 6 (1993–1995)
- WPSD NewsChannel 6 (1995–2008)
- WPSD Local 6 (2008–present)
- "Where the News Comes First" (mid-1980s–1992)
- "TV-6 There, Be There" (1983–1984; localized version of NBC ad campaign)
- "WPSD Cares About You" (1989–1995)
- "Working to Make a Difference" (2003–2008)
- "Your Breaking News & Weather Authority" (2008–present)
Current on-air staff
- Robert Bradfield - Saturdays at 6:00, Sundays at 5:00 and 9:00 (WPSD-DT2 and DT3 TNN/Antenna TV) and weekends at 10:00 p.m.; also general assignment reporter Wednesdays-Fridays
- Briana Conner - Saturdays at 6:00, Sundays at 5:00 and 9:00 (WPSD-DT2 and DT3 TNN/Antenna TV) and weekends at 10:00 p.m.; also general assignment reporter Mondays-Wednesdays
- Mychaela Bruner - weekend mornings (6:00-7:00 Sundays and 8:00-9:00 a.m. Saturdays); also multimedia journalist
- Todd Faulkner - weeknights at 5:00, 6:00 and 10:00 p.m.
- Laura Emerson - weeknights at 5:00, 6:00 and 10:00 p.m.
- TBD - weeknights at 9:00 p.m. (WPSD-DT2 and DT3 TNN/Antenna TV)
- Marissa Hollowed - weekday mornings (4:30-5:00); also 5:00-7:00 a.m. reporter and fill-in anchor weekdays at noon
- Mike Mallory - weekday mornings (5:00-7:00 a.m.) and weekdays at noon; also "Gourmet Minutes with Mallory" segment producer
- Johnette Worak - weekday mornings (5:00-7:00 a.m.) and weekdays at noon; also medical reporter
- Jennifer Rukavina - chief meteorologist; weeknights at 5:00, 6:00, 9:00 (WPSD-DT2 and DT3 TNN/Antenna TV) and 10:00 p.m.
- John Champion - meteorologist; weekday mornings (4:30-7:00 a.m.)
- Trent Okerson - meteorologist; Sunday morning (6:00-7:00 a.m.), Sunday nights (5:00, 9:00, 10:00 p.m.), Monday-Thursday midday & 5:00 p.m.
- Tori Shaw - meteorologist; Saturday morning (8:00-9:00 a.m.), Saturday nights (6:00 & 10:00 p.m.), Tuesday-Friday nights 9:00 p.m.
- Jeff Bidwell - sports director; weeknights at 6:00, 9:00 (WPSD-DT2 and DT3 TNN/Antenna TV) and 10:00 p.m.
- Andy Waterman - Saturdays at 6:00, Sundays at 5:00 and 9:00 (WPSD-DT2 and DT3 TNN/Antenna TV) and weekends at 10:00 p.m.; also sports reporter
- Adam Wells - sports reporter
- Elizabeth Fields - weeknight 10:00 p.m. reporter
- Holden Kurwicki - Illinois newsroom
- Julie Collins - multimedia journalist
- Kathryn DiGisi - multimedia journalist
Local program hosts
- Robert Shrader - Bluegrass & Backroads host
- Matt Hilton - Bluegrass & Backroads host
- Jason Lindsey - Hooked on Science host and Freelance Meteorologist
Notable former on-air staff
- Sam Champion - Managing Editor for The Weather Channel
The station's digital channel is multiplexed:
|Channel||Video||Aspect||PSIP Short Name||Programming|
|6.1||1080i||16:9||WPSD-HD||Main WPSD-TV programming / NBC|
WPSD-TV shut down its analog signal, over VHF channel 6, on June 12, 2009 (with a vintage sign-off dating from January 1990), the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal remained on its pre-transition UHF channel 32. Through the use of PSIP, digital television receivers display the station's virtual channel as its former VHF analog channel 6.