|City of license||Shelby, Ohio|
|Broadcast area||Ashland, Ohio
Mount Vernon, Ohio
|Slogan||"Mid-Ohio's Classic Hits"|
(also on HD Radio)
|First air date||December 1, 1981|
|Former callsigns||WSWR (1981-2011)
|Owner||Clear Channel Communications
|Sister stations||WFXN, WMAN, WMAN-FM, WNCO, WNCO-FM, WXXF, WYHT|
WSWR (100.1 FM) is a radio station broadcasting a classic hits format as "My 100.1." Licensed to Shelby, Ohio, WSWR serves the Mid-Ohio area. The station is currently owned by Clear Channel Communications..
WSWR originated as a stand-alone signal targeting the Mansfield/Ashland area as "Crusin' 100," airing an oldies format before seguing to classic hits as "My 100.1." From January 2010 until December 26, 2011, the station was simulcast on WXXR (which previously simulcast WFXN) as "My 100.1/98.3", before dropping their classic hits format in favor of a simulcast of WMAN, with both stations taking the WMAN-FM and WWMM calls, respectively.
On May 3, 2012, WMAN-FM split from its simulcast and began stunting towards going back to its previous classic hits format. Following an on-air apology by regional market manager Keith Kennedy, the station officially reverted to classic hits as "My 100.1," once again claiming the WSWR calls.
- "WSWR-FM Station Information Profile". Arbitron.
- "Three radio stations to simulcast broadcasting". Mansfield News Journal. December 23, 2011. Retrieved December 23, 2011.
- Query the FCC's FM station database for WSWR
- Radio-Locator information on WSWR
- Query Nielsen Audio's FM station database for WSWR
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