Launched in 2007, WTRF-DT2 is the second newest channel in the Wheeling/Steubenville area behind WTRF-DT3. Previously, WPGH-TV out of nearby Pittsburgh served the market as the de facto affiliate. However, it is still widely available over-the-air and on cable in the area. As a result of Fox and MyNetworkTV airing on WTRF-DT2 and the recent launch of ABC on WTRF's third digital subchannel, the tiny Wheeling/Steubenville market no longer lacks any major affiliate. WTRF-DT2 will lose the Fox affiliation to a subchannel of NBC affiliate WTOV-TV on September 1, 2014; in a statement, Fox said that it switched stations because WTOV has a stronger over-the-air signal than WTRF.