Originally known as 'World Wide Country Radio,' WWCR began broadcasting a country format but quickly switched to a standard evangelical Christian format, also selling leased airtime. Because of the station's policy of leasing airtime, WWCR acquired an early reputation for carrying an eclectic mix of political and entertainment programming in addition to the religious programs. Among those, past as well as present, making their shortwave debut on WWCR, are:
Radio Free America hosted by Tom Valentine, sponsored by The Spotlight newspaper
Jack McLamb, founder of "Police Against the New World Order"
Power of Prophecy hosted by Texe Marrs, best-selling anti-NWO author
Rollye James, pro-libertarian, government skeptic, self-professed "Magic Bullet Denier on the Lunatic Fringe," endorsing Melody Cedarstrom of Discount Gold & Silver Trading (whose own show on WWCR misrepresents graded coins as having more upside than non-graded coins).
James McCanney, hosting his revisionist Science Hour At the Crossroads.
WWCR is also notable for a December 1997 broadcast by Ted Gunderson which later became the subject of a court case. In that case, lawyers for Art Bell claimed that the broadcast had implied he had been charged with child molestation. A defamation lawsuit against the station was settled in October 2000 and Art Bell claimed that WWCR had apologized for the incident.Ted Gunderson disputes that any apology was ever made and asserts that the case was entirely baseless.