WXLA

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WXLA
City of license Dimondale, Michigan
Broadcast area Lansing, Michigan
Branding 10,000-Watt AM 1180, Your Home for Timeless Favorites
Slogan America's Best Music
Frequency 1180 kHz
First air date September 20, 1982
Format Adult Standards
Power 10,000 watts daytime
2,000 watts critical hours
Class D
Facility ID 16848
Transmitter coordinates 42°39′1″N 84°34′49″W / 42.65028°N 84.58028°W / 42.65028; -84.58028
Former callsigns WDTB (8/27/79-6/29/84)
Affiliations America's Best Music (Dial Global)
Owner MacDonald Broadcasting
Sister stations WHZZ, WILS, WQHH

WXLA is a commercial AM radio station located in Dimondale, a suburb of Lansing, Michigan. The station broadcasts on 1180 kHz with 10,000 watts during most daytime hours. During the two hours after sunrise and two hours before sunset it cuts back to 2,000 watts. WXLA does not broadcast at night as the station must sign-off at sunset to protect WHAM (AM) in Rochester, New York.

WXLA began broadcasting in 1982 as WDTB on 1170 kHz with 1,000 watts and a simulcast of CNN Headline News. The call letters were changed to the present WXLA on June 29, 1984. WXLA was the first radio station to program specifically to Lansing's African-American community with an urban contemporary/R&B format. In July 2005 the station increased its power and began referring to itself as 10,000 Watt 1180.

In 2006, MacDonald Broadcasting purchased WXLA and sister station WQHH for $3.65 million. MacDonald switched the urban adult contemporary format (as "Mix 1180") to ABC Radio's "Timeless" (formerly known as "Stardust") Middle of the Road/Oldies format in October 2006. The Timeless Classics format had previously aired on co-owned "Unforgettable 1320" WILS and was moved to WXLA to make room for a new talk format on WILS.

In 2010, with the demise of Citadel Media's Timeless format, WXLA flipped to Dial Global's "America's Best Music" format, which features many of the same songs that Timeless played but also incorporates more traditional adult standards material and pre-1960s hits than did Timeless. Despite the fact that the actual "Timeless Favorites" format is no more, WXLA continues to use the phrase "Timeless Favorites" in its imaging.

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