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For the Upper Arlington, Ohio radio station that held the call sign WXMG at 98.9 FM from 1998 to 2011, see WTOH.
City of license London, Ohio
Broadcast area Columbus, Ohio
Branding Magic 106.3
Slogan "R&B and Classic Soul"
Frequency 106.3 (MHz)
First air date January 24, 1992
Format Urban adult contemporary
Language(s) English
ERP 6,000 watts
HAAT 100 meters
Class A
Facility ID 63949
Transmitter coordinates 39°53′5.00″N 83°25′23.00″W / 39.8847222°N 83.4230556°W / 39.8847222; -83.4230556
Former callsigns WCKX (1992-1997)
WMXG (1997-1998)
WCZZ (1998-2000)
WJYD (2000-2011)
Owner Radio One
(Blue Chip Broadcasting Licenses, LTD.)
Sister stations WCKX
Webcast Listen Live
Website mycolumbusmagic.com

WXMG (106.3 FM, "Magic 106.3") is a radio station broadcasting an urban adult contemporary format. Licensed to the suburb of London, Ohio, it serves the Columbus, Ohio metropolitan area. It first began broadcasting in 1992 under the call sign WCKX. The station is currently owned by Radio One. Its studios are located just north of downtown, and the transmitter is in London.


The station was first licensed on January 24, 1992 as WCKX. When WCKX moved from 106.3 in London to 107.5 in Columbus on December 26, 1997, the call letters were changed to WMXG. The station became WCZZ on October 2, 1998. When 106.3 was known as WCKX, it was the Columbus area's only R&B and Hip Hop station, yet suffered from poor ratings because of its tower location in London, since the primary signal coverage can only reach the western fringes of Franklin County while it puts in a secondary coverage in the Columbus Metropolitan area. The former WJZA at 107.5 became huge competition for "Power 106.3" in the late 90s and was eventually bought by Radio One and transferred to the 107.5 signal where they have enjoyed great success. In July 2000, the station flipped to urban gospel, branded as "Joy 106.3" with the WJYD calls adopted on July 31 of that year. On September 16, 2011, the station became the new home of WXMG's Urban AC format, and rebranded as "Magic 106.3." On September 23, WJYD changed their call letters to WXMG.

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