|City of license||Hattiesburg, Mississippi|
|First air date||1967|
|Audience share||6.6 (Fa'11, Radio Online"#222 Laurel-Hattiesburg MS". 05 January 2012. Retrieved 08 June 2012.)|
|Callsign meaning||WXXX Rock and Roll, (WXXX was area|
|Former callsigns||WHSY-FM (1979-1995)|
WXRR (104.5 FM) is a radio station broadcasting a classic rock format. Licensed to Hattiesburg, Mississippi, USA, the station serves the Laurel-Hattiesburg area. The station is currently owned by Blakeney Communications.
The station's previous call letters were WHSY as Y104 a Rock format when it was owned by Charlie Holt. The station was purchased in 1994 by Blakeney Communications. In its present form, the station signed on for the first time April 1, 1995.
The Morning Crew on ROCK104 is the number one local morning radio show in the Laurel-Hattiesburg market. Composed of Tom Colt, Andy Webb, and Flyin' Bryan Hicks, The Morning Crew can be heard live each weekday from 6:00 a.m. to 10:00 a.m. -- with a "best of" hour weekdays at 5:00 a.m. In 2006, The Morning Crew on ROCK104 have been named as "The Mississippi Association of Broadcasters'" Personalities of the Year, in 2006, 2008, 2009, and 2010. The show's signature bits include News Not Making the News, The Stupid Question of the Day, and Andy's Uncle Ray Wallbanger.
WXRR is currently in a multi-year contract as the flagship station for The University of Southern Mississippi football and men's basketball. In addition to carrying live coverage of the football and basketball teams' games, WXRR also airs coach's talk shows with Larry Fedora and Larry Eustachy. Effective 2006, WXRR will carry a number of Southern Miss baseball games; the remaining baseball broadcasts can be heard on WXRR's sister station, WXHB (96.5).
Birthplace of rock and roll
The station often identifies itself as "Broadcasting from the birthplace of rock and roll." Hattiesburg was home to The Graves Brothers, Blind Roosevelt Graves and Uaroy Graves who, along with piano player Cooney Vaughn recorded, two songs in 1936 that "featured fully formed rock and roll guitar riffs and a stomping rock and roll beat."
- "Call Letter Origins". Radio History on the Web.
- "WXRR Facility Record". United States Federal Communications Commission, audio division.
- "WXRR Station Information Profile". Arbitron.
- Rolling Stone Magazine (November 10, 1992). Illustrated History of Rock and Roll. Random House. ISBN 978-0-679-73728-5.
- Query the FCC's FM station database for WXRR
- Radio-Locator information on WXRR
- Query Nielsen Audio's FM station database for WXRR
- Morning Crew
- RockTrax with Doug Morris