WYZE

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WYZE
WYZE1480.PNG
City of license Atlanta, Georgia
Broadcast area Atlanta metropolitan area
Branding WYZE Radio
Slogan Atlanta's Gospel Voice
Frequency 1480 kHz
First air date August 1, 1937 (as WAGA)
Format Gospel
Power 10,000 Watts daytime
44 Watts nighttime
Class D
Transmitter coordinates 33°43′25″N 84°22′08″W / 33.72361°N 84.36889°W / 33.72361; -84.36889Coordinates: 33°43′25″N 84°22′08″W / 33.72361°N 84.36889°W / 33.72361; -84.36889
Former callsigns WAGA
Owner WYZE Radio, Inc.
Website WYZE Radio.com

WYZE is an AM broadcasting station licensed to the city of Atlanta, Georgia broadcasting on the frequency of 1480 kHz with 10,000 Watts of power during daytime hours, and only 44 Watts of power during nighttime hours with a non-directional antenna pattern. The station is owned by WYZE Radio, Inc. and carries primarily Gospel oriented music and talk programming serving the Atlanta radio market.

Early history (as WAGA AM)[edit]

The station has its origins back to its sign on date of August 1, 1937 as WAGA AM.[1] The Atlanta Journal newspaper, which owned WSB (AM), had difficulty choosing programming to be carried on WSB (AM) between the Red Network and the Blue Network set up by NBC radio.[2] Thus, the Atlanta Journal established WAGA AM to carry the Blue Network while WSB (AM) carried programming from the Red Network.[1][2] WAGA AM was known as "Atlanta's Wave of Welcome", the on-air slogan used during the station's early days.[2] The station's studios were located in the Western Union Building (current location of Telecom Tower SW corner of Marietta Street and Forsyth Street) in downtown Atlanta.[2] WAGA's former AM transmitter was located at Sugar Creek, three miles from the center of Atlanta.[2] By 1942, the WAGA callsigns were moved on to 590 kHz.[3]

Later history (as WYZE)[edit]

By 1958, WYZE had picked up where WAGA left off at 1480 kHz broadcasting during daytime hours[4] with what appears to be an Adult Standards radio format popular during the 1950s. Fay Fueller hosted a romantic music show consisting of poetry and music in 1958.[4] During the year 1968, the station switched from a Country music format to Country/Gospel.[5] The station aired a "Town and Country" radio format by 1970.[6] During the early 1970s the station flipped to an all-news radio format for a time, one of the first in the Atlanta radio market.[6] Despite using the same frequency, WYZE has no connection to the original WAGA, which has now become WDWD[7]

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