Wanchai Ferry
Wanchai Ferry is a range of Chinese cuisine produced by General Mills. It consists of two product lines – recipe kits, which contain the sauces, flavouring and dry ingredients to make up a complete recipe when added to the consumer's choice of fresh ingredients, and in the United States they have recently launched a frozen range.
Wanchai Ferry is an established brand in China, having been started in 1985 by Madame Chong in Hong Kong. Here the brand is mostly associated with dough products, such as dumplings and wontons,[1] but in 2007 General Mills used the brand name to launch a range of recipe kits in the U.S., later followed by frozen Chinese meals.
In June 2009 a new range of the Wanchai Ferry recipe kits was launched in the United Kingdom, with three varieties: Xiang Gu chicken, Kung Pao chicken and Bo Luo pork.[2] Current commercials for Wanchai Ferry features an anthropomorphic giant panda.
[edit] References
- ^ http://www.generalmills.com/corporate/brands/brand.aspx?catID=80
- ^ "Wanchai Ferry® - Complete Chinese Meal For Two". Wanchaiferry.co.uk. 2010-08-31. http://www.wanchaiferry.co.uk/teachings.aspx. Retrieved 2011-10-31.
[edit] External links
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