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A webtoon is an animated cartoon, often created by an amateur, that is distributed via the Web. Webtoons are usually drawn in full color and published in chapters. They may be created using Flash, or simple image-editing and animation software such as Windows Movie Maker.

Some webtoons have become famous enough to be picked up by the cartoon industry. Making Fiends, for example, became popular enough to be given the chance to become an actual cartoon on Nickelodeon. Other examples include Neurotically Yours, Happy Tree Friends, Pucca, and Homestar Runner. Most famous Webtoons can be found in Korean websites, such as naver.com and Daum.net