Welcome Wagon
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Welcome Wagon is a nationwide business who contacts new homeowners after relocation, providing them with coupons and advertisements from local businesses.
The company was founded in 1928, by Thomas Briggs in Memphis, Tennessee. At that time, Welcome Wagon "hostesses" would visit new homeowners with a gift basket containing samples, coupons, and advertising from contributing businesses. These home visits continued for over 50 years until 1998, when changing demographics meant few homeowners would be at home when representatives called.
Today, Welcome Wagon is a company headquartered in Plainview, New York, with local representatives throughout the United States. Welcome Wagon still markets to new residents through mail, telemarketing calls, and online.
Welcome Wagon was owned by Move.com. Move.com announced in August 2008 that it is putting Welcome Wagon up for sale.
On June 26th, 2009, the South Florida Media Group, publisher of Boca Raton News and other South Florida based local publications, acquired Welcome Wagon.[1]
