West Elm

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West Elm, Inc.
Type Wholly owned subsidiary of Williams-Sonoma, Inc. (NYSEWSM)
Founded San Francisco, California in 2003
Headquarters San Francisco, California
Key people Charles E. (Chuck) Williams, Founder
Dale W. Hilpert, Founder
Howard Lester, CEO
Industry Consumer Retail
Products Kitchenwares, Housewares, Office Furniture, Home Furnishings, Linens, Upholstery
Website www.westelm.com

West Elm (stylized as west elm) is an upscale retail store that features contemporary furniture designs and other housewares. It is a wholly owned subsidiary of Williams-Sonoma, Inc.[1] There are currently 39 stores in 19 states, the District of Columbia, the Canadian province of Ontario, and Puerto Rico.[2] Customers are able to shop in-store, online, or through a catalog by calling a toll free number.

[edit] History

After the success of Williams-Sonoma's Pottery Barn Kids, West Elm was founded in 2002. It was thought that, in an increasingly dire financial situation, consumers would be looking for a less expensive way to incorporate chic designs into their budgets.[3] The catalog was released in 2003, followed by the first store in the DUMBO district of Brooklyn, New York later that year.[4]

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