Wibiya is an online toolbar platform that offers web publishers the option to add web applications to their respective websites at no cost. With these web apps, the company aims to provide publishers with services and features that are designed to assist publishers in communicating with their audience by making their sites more interactive, potentially increasing page views and providing enriched content.
Wibiya was founded in 2008 in Israel by Dror Ceder, Daniel Tal, and Avi Smila and in 2011 was acquired for $45 million by Conduit, the San Mateo, CA-based publisher network and platform. Investors in the company have included Primera Capital, Yossi Vardi, Oded Vardi, and Jeff Pulver. In October 2013 Conduit announced that it will be shutting down Wibiya at the end of 2013. On December 31 Wibiya was shut down.