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Wings is a brand of the Brown & Williamson Tobacco Corporation. It was first introduced to American smokers in 1929 as a popular ten-cent economy brand. Later, the original dark brown label gave way to white in 1940 due to wartime ink restrictions. Around that time, the cigarette was increased to king-sized.
As a subsidiary of giant British American Tobacco, Wings, along with some of B&W's other cigarette brands were sold in Europe.