Wizards of Waverly Place

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Wizards of Waverly Place
The show's title card showing characters Justin Russo, Alex Russo, and Max Russo.
Genre	Sitcom,fantasy
Created by	Todd J. Greenwald
Opening theme	"Everything is Not What It Seems" by Selena Gomez
Country of origin	USA
Language(s)	English
No. of seasons	3 (filming)
No. of episodes	51 (46 aired) (List of episodes)
Production
Executive producer(s)	Todd J. Greenwald Peter Murrieta Vince Cheung Ben Montanio
Running time	22-23 minutes
Broadcast
Original channel	Disney Channel
Original run	October 12, 2007 – present
External links
Official website

Wizards of Waverly Place is an Emmy Award-nominated^[1] live-action Disney Channel Original Series which premiered on October 12, 2007 on Disney Channel. The series was created by Todd J. Greenwald, and is produced by It's a Laugh Productions, Inc. and Disney Channel Original Productions. ^[2] The show stars Selena Gomez, David Henrie and Jake T. Austin as three siblings with magic abilities. They started filming Season 3 on July 1, 2009 in High Definition.

Contents 1 Production 2 Series 2.1 Main settings 3 Characters 4 Episodes 5 Film 6 Soundtrack 7 Merchandise 7.1 DVD releases 8 Video game 9 History 9.1 Broadcasting 10 References 11 External links

[edit] Production

It first aired in Canada on October 26, 2007, airing on Family Channel, and first aired on Disney Channel UK on November 3, 2007. The tag lines in advertisements are "They've got the power!", "Three typical teens, where everything is not what it seems" and "Being a teenager can be tricky." The show's theme song "Everything is Not What It Seems", was written and composed by John Adair and Steve Hampton. Performed by Selena Gomez, the theme is of techno-pop style and the music cues used to signal scene changes and promo breaks (also composed by Hampton and Adair) are styled similarly. The theme song is featured on "Disney Channel Playlist".

[edit] Series

The show is about the Russo family, which includes Alex (Selena Gomez), Justin (David Henrie), and their younger brother Max (Jake T. Austin), Alex's best friend Harper (Jennifer Stone) is also part of the storyline. The three are wizards and live with their Italian-American father Jerry, and their Mexican-American mother, Theresa. The children aren't allowed to use magic without supervision, and according to the premise, only one of the three will keep their magic abilities once they are adults, and this will be determined by a magic competition. Jerry (their father) once did this competition and won, but gave his powers up to marry their mortal mother Theresa, because a wizard is not allowed to marry a mortal. Alex often gets into trouble for using magic unsupervised, Justin Russo always makes sure Alex doesn't get into any more trouble than she's already in, and learns lessons and morals relating to friends, family, and school.

[edit] Main settings

The show is primarily set on Waverly Place, a street in Manhattan.

• Waverly Sub Station is the Russo Family's sandwich shop. All three kids work and hang out there.
• The Magic Lair is where the Russo kids have magic class with their father. Often, the freezer is used as a portal between the Waverly Sub Station, and the Russo home.
• The Loft is where the Russo family lives. It is also connected to the magic lair and the Waverly Sub Station.
• Waverly Place is outside of the Waverly Sub Station. Mainly, the pedestrian-only alleyway is shot and Waverly Place is only shot on certain occasions like in the episode First Kiss, prior to the crystal ball scene.
• Tribeca Prep is the school that Justin, Alex, Max, and their friends attend.
• WizTech is the magic school where Alex and Justin attend in "Wizard School" and that Max also attends in "Saving WizTech".
• School is where Alex, Justin and Max attend for "normal educational" purposes.

[edit] Characters

• Alex Russo (Selena Gomez), a wizard in training, is the middle child and only daughter in the Russo family.
• Justin Russo (David Henrie), a wizard in training, is the oldest child in the Russo family.
• Max Russo (Jake T. Austin), a wizard in training, is the youngest child in the Russo family.
• Jerry Russo (David DeLuise), a former wizard, is Justin, Alex, and Max's father. Jerry runs the family's sandwich shop and trains the Russo children in magic.
• Theresa Russo (Maria Canals Barrera) is Jerry's wife and Justin, Alex, and Max's mother. Although she isn't a wizard, Theresa knows about the magical world.
• Harper Finkle (Jennifer Stone) is Alex's best friend. While she was originally unaware of the Russos' magical secret, in the episode ''Harper Knows'' Alex told her, and she was able to keep the wizard Magic a secret.

[edit] Episodes

Season	Ep #	First Airdate	Last Airdate
Season 1	21	October 12, 2007	August 31, 2008
Season 2	30	September 12, 2008	Still Airing
Season 3	TBA	TBA	TBA

[edit] Film

A Disney Channel Original Movie based on the series has been announced and is currently in post production. Most of the movie was filmed in Puerto Rico and New York City. It is set to premiere August 28, 2009 on Disney Channel. ^[3]

[edit] Soundtrack

A Wizards of Waverly Place soundtrack based on the series will be released by Walt Disney Records on August 4, 2009.^[4]

[edit] Merchandise

After announcing a 3rd season, Gary Marsh, president of Disney Channel Worldwide said, "We knew we wanted her (Selena Gomez) as a star in the Disney Channel universe."^[5] Disney will release merchandise based on the series in the fall of 2009.^[6]

[edit] DVD releases

Name	Included Episodes	US Release Date	DVD Extras
Wizards of Waverly Place: Wizard School	Wizard School Part 1, Wizard School Part 2, Curb Your Dragon, Disenchanted Evening	July 29, 2008[7]	Work it like a wizard - Selena, Jake, and David's favorite things to do. A Typical day on the set- Selena, Jake, and David's life on set
Wizards of Waverly Place: Supernaturally Stylin	Credit Check, Smarty Pants, Beware Wolf, Graphic Novel	February 10, 2009[8]	Fashionista Presto Chango! Go Behind The Scenes With The Stars For Some Wardrobe Magic!
Wizards of Waverly Place: Power Magic	Saving WizTech Part 1, Saving WizTech Part 2, Baby Cupid, Harper Knows, Taxi Dance, Alex Does Good, Huge's Not Normus, Don't Rain On Justin's Prade Of Earth, Family Game Night, Justin New Girlfriend, Paint By Commite, Wizards VS Vampiers On Waverly Place, The Late Night Bite	September 8, 2009	List of Spells From the Spell Book

On the UK retail Website HMV they list having a Wizards Of Waverly Place DVD, but it is unkown to what it is and what it will contain.^[9]

[edit] Video game

A Nintendo DS game based on the series has been announced^[10] it will be released on 25th of August 2009 and will be based on five episodes of the show. The video game will be released in the UK on September 4th and will act as the first official piece of merchandise within the UK^[11], Disney will hope to brand out in to books, DVDs and the soundtrack in the near future.

[edit] History

The show debuted on Disney Channel on October 12, 2007 earning a rating of approximately 5.9 million viewers. On February 16, 2009, the episode "Helping Hand" broke the record for the largest audience in the 7pm time period in Disney Channel history, with a total of 4.5 million viewers.^[12] On June 26, 2009, the episode "Paint By Committee" became the series' most-watched episode with 6.0 million viewers. The episode aired after Princess Protection Program^[13], which contributed to the episode's ratings.

[edit] Broadcasting

Wizards of Waverly Place is broadcast on the following channels, in the following countries:

[edit] References

[edit] External links

• Official website
• Wizards of Waverly Place at the Internet Movie Database
• Wizards of Waverly Place at TV.com
• Wizards of Waverly Place Wiki at Wikia

Region	Network(s)	Series premiere	Series Title in Country
United States	Disney Channel	October 12, 2007	Wizards of Waverly Place (Airing in The Netherlands with Dutch subtitles)
Turkey	Digiturk	October 24, 2007
	Disney Channel Turkey	October 12, 2007
Pakistan	Disney Channel	October 12, 2007 US Premiere
Australia	Disney Channel Australia	October 19, 2007
	Channel 7	October 4, 2008
New Zealand	Disney Channel New Zealand	October 19, 2007
Canada	Family	October 26, 2007
United Kingdom	Disney Channel UK	November 3, 2007
India	Disney Channel India	May 5, 2008
Sri Lanka
Bangladesh
The Netherlands	Jetix	May 2009
Israel	Arutz Ayladim (Kids Channel)	June 2008
Bulgaria	BNT 1	March 28, 2009	Магьосниците от Уейвърли Плейс
France	Disney Channel France	January 22, 2008	Les Sorciers de Waverly Place
Italy	Disney Channel Italy	January 26, 2008	I Maghi Di Waverly
Poland	Disney Channel Poland	February 29, 2008	Czarodzieje z Waverly Place
Bahrain	Disney Channel Arabia MBC3	February 29, 2008	Wizards of Waverly Place (Airing the show with Arabic subtitles)
Egypt
Jordan
Kuwait
Lebanon
Qatar
Saudi Arabia
United Arab Emirates
Finland	Disney Channel Scandinavia	February 29, 2008	Waverly Placen velhot
Denmark			Magikerne på Waverly Place
Norway
Sweden			Magi på Waverly Place
Germany	Disney Channel Deutschland	March 8, 2008	Die Zauberer vom Waverly Place
	Super RTL	September 1, 2008
Switzerland	SF Zwei	April 11, 2009
Hong Kong	Disney Channel Asia	March 9, 2008	Wizards of Waverly Place(all) Những phù thủy xứ Waverly (Vietnam) (Airing the show with Indonesian, Malay and Chinese Subtitles) (Dubbed in Hong Kong, Thailand, and South Korea, Vietnam)
Indonesia
Malaysia
Philippines
Singapore
South Korea
Thailand
Vietnam
Brazil	Disney Channel	March 23, 2008 (Advance) April 11, 2008 (Premiere)	Os Feiticeiros de Waverly Place
Dominican Republic	Disney Channel Latin America	March 23, 2008 (Advance) April 14, 2008 (Premiere)	Los hechiceros de Waverly Place
Argentina
Bolivia
Chile
Colombia
Haiti
Mexico
Peru
Paraguay
Uruguay
Venezuela
Panama
Portugal	Disney Channel Portugal
Taiwan	Disney Channel Taiwan	March 28, 2008	《少年魔法師》
Japan	Disney Channel Japan	April 18, 2008	ウェイバリー通りのウィザードたち
Spain	Disney Channel Spain	January 18, 2008	Los Magos de Waverly Place
	Antena 3
Albania
v • d • e Wizards of Waverly Place Characters Alex Russo • Justin Russo • Max Russo • Harper Finkle • Jerry and Theresa Russo Cast Selena Gomez • David Henrie • Jake T. Austin • Jennifer Stone • Maria Canals Barrera • David DeLuise Episodes Episode list • "Wizards on Deck With Hannah Montana" Related Wizards of Waverly Place: The Movie • Soundtrack

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