A Wonder Ball was a spherical, thin shell of milk chocolate with candy inside, wrapped in foil, placed in a small box, and packaged with a collectible sticker. The product's slogan was "What's In the Wonder Ball?" Originally called Nestlé Magic Ball, the product used to contain small figurines of Disney characters, similar to the Kinder Surprise which retails in Europe and Canada. However, due to children who didn't think to break the ball before consuming, the product was withdrawn in 1997, after competitors and consumers groups campaigned that the toy posed a choking hazard. In April 2000, the Wonder Ball was re-released with candy in place of the toys. In 2004, the brand was sold to Frankford, which later discontinued manufacturing the Wonder Ball.
1 Currently manufactured by General Mills in the United States. Produced by Cereal Partners under the Nestlé brand elsewhere. 2 Brand owned by General Mills; U.S. and Canadian production rights controlled by Nestlé under license. 3 U.S. production rights owned by The Hershey Company. 4 Canadian production rights owned by The Hershey Company. 5 U.S. rights and production owned by Smarties Candy Company, with a different product. 6 U.S. rights and specific trade dress owned by Nestlé; rights elsewhere owned by Associated British Foods. 7 Produced by Cereal Partners, branded as Nestlè. 8 Produced by Cereal Partners, and Branded Nestlé in The United Kingdom, and Ireland. Produced by Post Foods, elsewhere.