World View Multicultural
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World View Multicultural was launched on February 1 1983 like the rest of the Canadian pay-TV channels.
In August 1985, World View Multicultural was acquired by Cathay International Television and subsequently the channels license was amended to provide 96% of programming in Chinese and 4% in English.
90% was owned by a company controlled by Frank Zimmer and George Spracklin.
They held $15.8 million in equity at the time of license.
They promised to spend $46.3 million on Canadian content over 5 years (1983-88), and would make a $6.4 million profit by 1988.
- Justine Bizzocchi, Programming Director
It broadcast a total of 90 hours per week in several languages: English, French, German, Swedish, Danish, Norwegian, Finnish, Icelandic, Japanese, Chinese, Italian, Hindi, Punjabi, and Urdu.
The wholesale price would be $7/month.
- Decision CRTC 82-240
- "Here Comes Pay-tv". TV Guide. January 15, 1983.
- "- Decision CRTC 85-628"
- Westell, Dan (September 26, 1981). "Pay-TV: Visions of riches lure big bidders". Globe and Mail.