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XEFE logo.png
Nuevo Laredo
Branding Tu Canal Familiar
Slogan Donde Usted Tiene Mucho Que Ver
Where You Have a Lot to Watch
Channels Analog: 2 (VHF)
Digital: 17 (UHF)
Affiliations Televisa local
Canal 5
Owner Ramona Esparza Gonzalez
First air date October 1, 1962
Call letters' meaning X Jefe (spanish word for Chief)
Transmitter power 29.1 kW (Analog)
125 kW (Digital)

XEFE is the television call sign for the Televisa local television station in Nuevo Laredo, Tamaulipas, Mexico. The channel can also be seen in the Laredo, Texas market. In addition to local news and programming, XEFE also airs a selection of programming from Televisa's FOROtv, Canal 5 and GalaTV networks. XEFE slogan is Tu Canal Familiar (Your Family Channel). XEFE was the last television station in the Laredo – Nuevo Laredo area not to broadcast digitally. It began broadcasting in digital signal on March, 2014.


XEFE first went on the air on October 1, 1962 making it the first television station in Nuevo Laredo and second in the Laredo – Nuevo Laredo area after KGNS which first went on the air in January 7, 1956. On February 2013, XEFE received authorization from COFETEL to broadcast in digital on channel 17.1.[1] XEFE began broadcasting in digital signal on March, 2014.

Digital television[edit]

The station's digital signal is multiplexed. XEFE began broadcasting in digital on March, 2014, making it the last television station in the Laredo - Nuevo Laredo area to broadcast in digital. Its main channel 2.1 contains XEFE's programming while its two subchannels are shown as blank.

Channel Video Aspect Programming
2.1 480i 4:3 Main XEFE programming
2.2 Blank
2.3 Blank

Flashcut to digital[edit]

Nuevo Laredo is one of 6 cities throughout Mexico that must stop broadcasting in analog signal and broadcast only in digital on May, 2014.[2]


XEFE broadcasts from 6 AM to 12:30 AM. Programming on weekdays originates from FOROtv during morning hours, Canal 5 afternoons, and GalaTV during the evening. On Saturdays, the station broadcasts a mix of local and Canal 5 programming. On Sundays XEFE broadcasts movies from Canal 5 all day.[3]


  1. ^ http://www.eluniversal.com.mx/notas/903115.html El Universal: Cofetel autoriza transmisión digital en Nuevo Laredo
  2. ^ Digital Television in Mexico (Spanish)
  3. ^ From TV listings at zap2it.com

External links[edit]

Coordinates: 27°27′25″N 99°31′19″W / 27.4569951°N 99.5218769°W / 27.4569951; -99.5218769