Yapı ve Kredi Bankası
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|Traded as||BİST: YKBNK|
|Industry||Banking, Financial services|
|Headquarters||Yapı Kredi Plaza, Levent, Istanbul, Turkey|
|Number of locations||906 offices |
|Key people||Mustafa Koç (Chairman)
Faik Açıkalın (CEO)
|Products||Financial Services, credit cards, consumer banking, corporate banking, investment banking, mortgage loans, private banking|
|Revenue||7.839 billion (2011)|
|Operating income||2.861 billion (2011)|
|Net income||2.291 billion (2011)|
|Total assets||143.20 billion (2011)|
|Total equity||12.635 billion (2011)|
Established in 1944 as Turkey’s first retail focused private bank with a nationwide presence, Yapı Kredi has always played a pioneering role in the banking sector. Since its origins, Yapı Kredi has maintained a strong reputation in the banking sector leveraging on its customer-centric approach, dedication to innovation and contribution to the development of the financial sector in Turkey. Furthermore, in 1988, Yapı Kredi was the first bank to introduce credit cards to the Turkish banking sector. The Bank has been the leader in credit cards for the last 24 years. Additionally, Yapı Kredi’s credit card platform is the 6th largest in Europe.
In 2006, Yapı Kredi successfully completed the largest merger in the Turkish banking sector. The merger between Koçbank (8th largest bank) and Yapı Kredi (7th largest bank) formed the new Yapı Kredi, which became the 4th largest private bank. Since the merger, Yapı Kredi has consistently delivered strong results. Yapı Kredi also endeavours to fulfil its obligations in fostering development of the Turkish society. In this regard, the Bank carries out corporate social responsibility projects in areas related to education, environment, culture and arts.
Yapı Kredi’s main shareholder is Koç Financial Services (KFS) with 81.8% ownership. KFS is a 50%-50% joint venture between Koç Group and UniCredit Group. The remaining 18.2% is publicly traded and held by other shareholders. The Bank’s shares are listed on Borsa Istanbul and Global Depository Receipts that represent the Bank’s shares are quoted on the London Stock Exchange.
Driven by a customer-centric strategy, Yapı Kredi serves 9.6 million customers through its divisionalised service model organised into three main segments: retail banking (including individual banking, SME banking and card payment systems); corporate and commercial banking; private banking and wealth management. The Bank’s service model is supported by its local subsidiaries in asset management, brokerage, leasing, factoring as well as international banking subsidiaries in the Netherlands, Russia and Azerbaijan.
As of 30 June 2013, Yapı Kredi’s total assets are TL 143 billion, total loans are TL 87 bln and total deposits are TL 78 bln.
Yapı Kredi’s branch network consists of 932 branches as of 30 June 2013. In addition, the Bank has a wide ATM network (2,847 ATMs), innovative internet banking, a leading mobile banking channel and two award winning call centers. The Bank effectively utilises alternative delivery channels and handles 83% of total banking transactions through these channels.
According to Yapı Kredi’s organisational structure, Yapı Kredi Leasing, Yapı Kredi Factoring as well as Yapı Kredi Bank Nederland, Yapı Kredi Bank Moscow and Yapı Kredi Bank Azerbaijan are under the coordination of corporate and commercial banking. Yapı Kredi Asset Management, Yapı Kredi Invest and Yapı Kredi B Type Investment Trust are under the coordination of private banking and wealth management. Other subsidiaries include Yapı Kredi Koray Real Estate Investment Trust, Banque de Commerce et de Placements as well as Yapı Kredi Cultural Activities, Arts and Publishing.
Yapı Kredi Leasing: Established in 1987, Yapı Kredi Leasing celebrated its 25th year anniversary in 2012. The company has maintained leadership for the past 4 years in terms of leasing volume. Yapı Kredi Leasing provides high quality products and services through 132 employees with leading positions in key segments including production machinery and construction equipment. Yapı Kredi Leasing, through unique third party partnership agreements, continuously develops new products for niche sectors such as yachting and project finance.
Yapı Kredi Factoring: Established in 1999 and 99.94% owned by Yapı Kredi, Yapı Kredi Factoring has been leader in the factoring sector for the last 12 years. The company offers a wide range of factoring products and services including monitoring and collection of receivables through 89 employees.
Yapı Kredi Bank Nederland: Yapı Kredi Bank Nederland offers a wide range of products and services in retail, corporate and private banking. The bank is fully owned by Yapı Kredi and operates through its head Office in Amsterdam with 46 employees. Yapı Kredi Bank Nederland’s main objective is to provide support to Yapı Kredi customers based abroad.
Yapı Kredi Bank Moscow: Established in 1988, Yapı Kredi Bank Moscow is 99.84% owned by Yapı Kredi and is the first Turkish bank to start providing banking operations in Russia. The bank supports Turkish companies active in Russia thereby strengthening commercial ties between Turkey and Russia. In this regard, Yapı Kredi Bank Moscow provides banking services including corporate finance, project finance, and trade finance to a select group of Yapı Kredi corporate customers mostly in the construction, commitment, trade and tourism sectors.
Yapı Kredi Bank Azerbaijan: Yapı Kredi Bank Azerbaijan is 99.8% owned by Yapı Kredi. The bank provides a wide range of products and services through 12 branches and 384 employees. In September 2012, Yapı Kredi Bank Azerbaijan started to offer World credit card, Turkey’s leading platform for the past 24 years and established a 24/7 operating call center. In addition, Yapı Kredi Banking Academy which was established in Azerbaijan in 2011, continues to provide valuable workforce to the Azerbaijan banking sector.
Yapı Kredi Asset Management: Established in 2002 and 99.97% owned by Yapı Kredi, Yapı Kredi Asset Management is one of the leading asset management companies in Turkey. The company is rated M1(Tur) by Fitch Ratings, the highest rating level in its sector in Turkey.
Yapı Kredi Invest: Established in 1989 and 99.98% owned by Yapı Kredi, Yapı Kredi Invest is the leading brokerage house in Turkey. The company effectively utilises Yapı Kredi’s wide branch network in reaching out to its more than 140 thousand customers. Yapı Kredi Invest handles a wide range of transactions such as trading of commodities, domestic and international equities, sophisticated derivative products and advisory services.
Yapı Kredi B Type Investment Trust: Established in 1995, Yapı Kredi B Type Invest Trust is Turkey’s 2nd largest investment trust.
Yapı Kredi Koray Real Estate Investment Trust: Established in 1996 and 30.45% owned by Yapı Kredi, Yapı Kredi Koray Real Estate Investment Trust has a solid position in its sector in terms of both residential and commercial real estate development. The company mainly undertakes prestigious residential and shopping mall projects in major cities such as Istanbul and Ankara.
Banque de Commerce et de Placements (BCP): Established in 1963 and 31% owned by Yapı Kredi, Banque de Commerce et de Placements (BCP) is a Swiss bank headquartered in Geneva with 2 branches in Luxembourg and Dubai. Celebrating its 50th anniversary in 2013, BCP operates in the areas of trade finance, wealth management, treasury services and correspondent banking.
Yapı Kredi Cultural Activities, Arts and Publishing: Established in 1984 and fully owned by Yapı Kredi, Yapı Kredi Cultural Activities, Arts and Publishing is one of the most reputable companies in culture and arts in Turkey. The company strives to provide the community with important publications, cultural events and exhibitions through the Yapı Kredi Cultural Center as well as Yapı Kredi Publications. As of March 2013, 3,824 titles were printed as part of the activities of Yapı Kredi Publications. Furthermore, over 200 events were organised by Yapı Kredi Cultural Center.
As a financial institution, Yapı Kredi’s priority goal is to effectively maintain its commercial activities. However, another important area the Bank values just as much is to boost the community to achieve its sustainable development targets in which it operates by looking after the interests of all its stakeholders. In line with these goals, Yapı Kredi realises long-termed social responsibility projects that are in parallel with the Bank’s products and services and also effects the community positively.
Yapı Kredi has been informing its stakeholders of its sustainability performance through the sustainability reports it has been publishing every year since 2010.
Yapı Kredi has focused on educational and art&culture topics in the social area as well as the economic and environmental responsibilities it fulfils as a corporate citizen.
* I Read, I Play: Launched in 2006 in collaboration with the Turkish Educational Volunteers Foundation (TEGV), the project is implemented by the TEGV volunteers at the TEGV activity points across Turkey with a view to developing the reading skills of children. As of the end of 2012, the project has reach*ed out to 100,000 children. * Vocational Education: A Crucial Matter for the Nation: As of 2013, Yapı Kredi supports this project, which was launched in 2006 under the leadership of the Koç Group, with 60 volunteer employees. * Yapı Kredi Finance Professorship Chair: In January 2011, Yapı Kredi founded a Finance Professorship Chair at Koç University. Yapı Kredi Finance Professorship Chair aims to advance scientific research in the field of finance in Turkey and to strength the bonds between the banking sector and the academia. * Yapı Kredi Girls’ Technical and Vocational High School: Situated in Çayırova, Kocaeli, the school opened for educational activities in the 2008 – 2009 academic year, and gave its first graduates in 2012.
* Recycling Campaign: Since 2008, Yapı Kredi has planted 351,000 trees in addition to saving an average of 20,000 trees from being cut down, and preventing the release of 35,000 tons of greenhouse gases into the atmosphere as well as the consumption of 50 million liters of water and just as much oil and power every year.
- Yapı Kredi is a leading bank in the finance of renewable energy.
- In 2011, it established its Social and Environmental Management System (SEMS)
- Yapı Kredi supports the “Earth Hour”, which is organized by the World Wildlife Fund (WWF) every year.
Culture & Art Projects
* Yapı Kredi Cultural Activities, Arts and Publishing: In 2012, Yapı Kredi Cultural Activities, Arts and Publishing held 120 panels on archaeology, literature, history, and photography as well as special educational activities for children. In 2012, Yapı Kredi Cultural Activities, Arts and Publishing held 11 different exhibitions, and brought to readers a total of 1,680,000 books including first editions in 282 titles and reprints in 522 over a variety of genres ranging from literature to poetry, art to history, general knowledge to the classics, comics to philosophy. Furthermore, it also published its 3,759th title, achieving a phenomenal success in the history of Turkish publishing. * Yapı Kredi Afife Theater Awards: Organized annually since 1997 and deemed as Turkey’s longest-running and most prestigious theater award, Yapı Kredi Afife Theater Awards are held with a view to freely sustaining and supporting the Turkish theater with the consultancy of renowned Turkish theater artist Haldun Dormen. * Çatalhöyük Excavations: Since 1997, Çatalhöyük archaeological excavations have been carried out under Yapı Kredi’s main sponsorship. In June 2012, Çatalhöyük was included in the World Cultural Heritage list by UNESCO. * Collections: Since the 1950s, Yapı Kredi has had coin, medal, engraving, textile, manuscript, brass, prayer bead, Karagöz play, photography, and painting collections. The collection also includes various documents and personal effects of Mustafa Kemal Atatürk.
- Coin Collection The 55,000-piece coin collection, which consists of currencies used by various civilizations to date since the 6th century B.C., is the most important part of the ancient artifacts collection. It is the world’s third largest collection in its field.
- Yapı Kredi Painting Collection: Yapı Kredi Painting Collection consists of nearly 1,350 contemporary and classical works by various artists ranging from Osman Hamdi Bey, Halil Paşa and Avni Lifij to Burhan Uygur, Devrim Erbil and Mehmet Güleryüz. The collection also includes sections such as Contemporary Russian artists, 350 drawings and watercolors by Hoca Ali Rıza, and Turkish composer portraits.
* Barrier Free Life for My Country: Yapı Kredi has taken an active role in this project since it was launched by the Koç Group in 2012. The bank, which increasingly continues its efforts to make both its points of service and products and services easily accessible to all of its disabled customers, also provides its employees with awareness-raising trainings. * Enabled Banking: Through this program, which was launched in 2008 in Turkey, Yapı Kredi aims to provide disabled customers with easier access to banking services. Since 2008, 433 enabled ATMs have been put into service across Turkey, and each new ATM installed since 2012 is also accessible to the visually impaired. Furthermore, 200 employees have been given sign language training in order to ensure that they can communicate with hearing impaired customers. In the meantime, since December 2012, all books published by Yapı Kredi Publishing (YKY) are digitalized in order to make them available to the visually impaired as well. Fifty books have already been digitalized as part of the project realized in cooperation with the Boğaziçi University Technology and Education Laboratory for the Visually Impaired (GETEM). Moreover, the engelsizbankacilik.com website was launched in order to provide 8.5 million disabled citizens with facilitated access to the finance sector. * Donation Matching Program: Carried out with the support of the UniCredit Foundation, the program is based on the matching of the donations made by employees to non-profit organizations and projects throughout the year through the foundation. Within this scope, contributions have been made in the projects by the Children with Leukemia Foundation (LÖSEV), Spinal Cord Paralytics Association of Turkey (TOFD), and TEGV.
Yapı Kredi Volunteers Platform
Employees contribute in a variety of social responsibility projects through the Yapı Kredi Volunteers Platform since it was founded in 2009. Within this scope, various initiatives including campaigns to support schools with limited means, nursing home visits, book reading for the visually impaired or tree planting are actively carried out by Yapı Kredi employee volunteers throughout the year. Currently, 10 projects are actively carried out by employee volunteers. www.engelsizbankacilik.com.tr
- Best Bank in Turkey - World Finance (2009, 2010, 2011, 2012)
- Super Brand of Turkey – Superbrands (2010, 2012)
- Best Bank in Commercial Finance Services - Global Finance (2012)
- Turkey’s 9th Most Valuable Brand - Brand Finance (2012)
- One of the 3 Most Admired Banks in Turkey - Capital Magazine (2010, 2012)
- Best Trade Finance in Europe - Global Finance (2012)
- Best Customer Relationship Management – Gartner (2012)
- 135th Rank in World's Most Valuable 500 Bank List– Brand Finance (2013)
- Internal Auditing Awareness Award – Türkiye İç Denetim Enstitüsü (TİDE) - 2013
- Leader in Visa Credit Card Transaction Volume - Visa Europe (2010, 2012)
- Super Brand of Turkey, Worldcard (2010, 2012)
- Silver Award in Digital Games Category - Digital Age ve Mixx Awards (2012)
- Best Marketing Campaign (Yapı Kredi Bank Azerbaijan Worldcard) – MasterCard (2012)
- Customer Excellence Awards / Industry Excellence Award in the Financial Services Category- Yapı Kredi Emeklilik – Microsoft Convergence – 2013
Alternative Delivery Channels
- Employment of Disabled Personnel and Enabled Banking Programme – Presidency of the Republic of Turkey (2012)
- Firsts in Turkey for the Deaf (Speaking is in our Hands)- Federation of the Deaf (2012)
- Best Corporate Internet Branch in Europe, The Best of Europe in the field of Commercial Financial Services - Global Finance (2012)
- Best Bill Payment and Presentment - Global Finance (2010, 2011, 2012)
Yapı Kredi Banking Academy and Human Resources
- Excellence in Practice of Workplace Learning and Performance - American Society of Training and Development (2012)
- 100th Ranking in Leadership Lists - Leadership Excellence (2012)
- Top Employer in Europe - CRF Institute (2012)
- Metering Award– Corpu Excellence in Learning and Creativity Awards- 2013
- Executive Development Award- Corpu Excellence in Learning and Creativity Awards-2013
- Parallelism of Training and Development Activities with Corporate Strategies Corpu Excellence in Learning and Creativity Awards - 2013
- Excellence in Practice- American Society for Training and Development – 2013
- Best Investor Relations in Turkey - IR Magazine (2012)