You Got the Right One, Baby
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"You Got the Right One, Baby, Uh Huh" was a popular slogan for Pepsico's Diet Pepsi brand in the United States and Canada from 1990 to 1993. A series of television ads featured singer Ray Charles, surrounded by models, singing a song about Diet Pepsi, entitled "You Got the Right One Baby, Uh Huh". The tag-phrase of the song included the words "Uh Huh!", which (as part of the ad campaign) were featured on Diet Pepsi packaging. Later, after Diet Pepsi phased out the aspartame / saccharin mix in favor of a 100% aspartame formula, many commercials ended with an announcer saying, "With 100% Uh Huh."
The song was written (as a love song) 1989 by Arthur Takeall of Annapolis, Maryland, first performed over radio station WEBB in Baltimore. Takeall has a registered copyright on the song and owner of the Federal Registered Trademark, "You Got the Right One, Baby, Uh Huh™".
According to the unofficial Prince lyrics website, "Databank Transcription Team", or DTT, the unreleased outtake, ""Uh-Huh!" is a blues-tinged number built around a funky bassline which Prince wrote for Ray Charles for use in a 1991 Diet Pepsi commercial. Reportedly, Prince received $7 million for the slogan. The lyrics are about the virtues of a positive, spiritual frame of mind." Prince has a registered copyright on this song (dated October 15, 1991).
The song's title quickly became a catch phrase across North America, and was referenced in various television shows and movies of the time, including The Cosby Show, The Fresh Prince of Bel-Air, Coneheads and Rookie of the Year.
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[edit] External links
- http://www.dtt-lyrics.com/outtakes/A-Z.html#U The Databank Transcription Team
- The Pepsi Legacy 1990 - Pepsi advertising history at PepsiWorld.com
- The Right One - History of "You Got the Right One Baby, Uh-Huh" written by Arthur Takeall