Zazzle is an online retailer that allows users to upload images and create their own merchandise (clothing, posters, etc.), or buy merchandise created by other users, as well as use images from participating companies. Zazzle's proprietary technology enables individuals, professional artists, and major brands, including Disney and Hallmark, to create and offer billions of unique products for customers worldwide. Users are allowed to open their own shop for free and set the profit they wish to make on each item (Royalty).
Zazzle was founded in 1999 by Robert Beaver, and his sons Bobby and Jeff Beaver. In 2005, Google investors John Doerr and Ram Shriram invested US$16 million into the business. The site was recognized by TechCrunch as 2007's "best business model" in its first annual "Crunchies" awards, and has been noted by industry experts, such as B. Joseph Pine, for its easy-to-use technology. In 2010, Zazzle was recognized as one of the "Hottest Silicon Valley Companies" by Lead411. It is based in Redwood City, California.
Zazzle.com offers digital printing, and embroidered decoration on their retail apparel items, as well as other personalization techniques and items.