Zemar (Biblical Hebrew: צֻמֻר, Tzumur; Egyptian: Smr; Akkadian: Sumuru; Assyrian: Simirra) was a Phoenician city in what is now Syria. Zemar was a major trade center. Zemar (as "Sumura" or "Sumur") appears in the Amarna letters; Ahribta is named as its ruler. It was under the guardianship of Rib-Hadda, king of Byblos, but revolted against him and joined Abdi-Ashirta's expanding kingdom of Amurru. Pro-Egyptian factions may have seized the city again, but Abdi-Ashirta's son, Aziru, recaptured Zemar.
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