Zing (TV channel)

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Zing
Owned by Zee Entertainment Enterprises
Slogan Ekdum Awesome
Website http://www.zingtv.in
Availability
Satellite
StarSat TV South Africa Channel 512
CanalSat Reunion Channel 87
Freesat (UK) Channel 663
Dish TV (India) Channel 674
Sky (UK & Ireland) Channel 789
Dish Network (USA) Channel 674
Videocon d2h (India) Channel 561
CanalSat Maurice Channel 87
Astra 2F (Europe) 12545 H 22000 5/6
Cable
F.D.I Digital Cable (India) Channel 304
SkyCable (Philippines) Channel TBA
Virgin Media (UK) Channel 813
IPTV
Bouygues Telecom (France) Channel 740
SFR (France) Channel 760
Zing logo used from April 2009 until 18 June 2011

Zing, formerly known as Zee Muzic and Music Asia, is an India-based satellite music television channel owned by Zee Entertainment Enterprises, which carries broadcasts in Hindi and other regional languages of India. As well as broadcasting in South Asia, it also reaches audiences in Europe. It is promoted by the Essel Group. Zing was first launched in 1997 as Music Asia, relaunched as Zee Muzic in 2000, revamped in 2005 and finally repackaged as Zing in April 2009.[1]

Zing features humour, animation, spoofs and celebrity lifestyle in addition to music. Zing also has Chillax Mornings – a non stop musical extravaganza for music lovers. One of its most popular shows, Chillax Mornings airs the most recent and “zingy” Bollywood music.

Zing currently has a reach of 10.6% (source: TAM) across SEC A,B,C[clarification needed] in India.[by whom?] Zing has been one of the top 5 channels[citation needed] in a genre which has more than 21 channels.

Zing targets the urban young Indian. Simultaneously, the channel's wide range of content will make it one of the most[weasel words] compelling mass channels in a niche segment.[by whom?] The channel's content seeks to achieve the right balance to address the needs of today’s urban young Indians.[by whom?] Constant innovation and ideation is the underlying theme when it comes to Zing programming.[by whom?]

Zing for the Asia region is uplinked from Noida in India and uses Asiasat-3S.

In the UK, Zee Muzic was rebranded as Zing on 2 October 2009.[2]

On July 21, 2011, Zing TV officially launched in North America on the Dish Network platform.[3]

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