Zip (airline)
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| Founded | September 2002 | |||
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| Ceased operations | September 2004 | |||
| Fleet size | 12 | |||
| Destinations | ||||
| Parent company | Air Canada | |||
| Headquarters | Calgary, Alberta | |||
| Key people | Steve Smith | |||
| Website | 4321ZIP.com | |||
Zip was a Canadian discount airline headquartered in Calgary, Alberta, launched by Air Canada as a no-frills subsidiary in September 2002. It operated a fleet of 12 Boeing 737 aircraft, each painted in a bright, neon colour (blue, fuchsia, green, and orange) with a single class of service. The subsidiary was headed by former WestJet CEO, Steve Smith.[1]
As a direct competition to Canada's leading low-cost carrier WestJet, Zip flew mostly between the western cities of Abbotsford, Calgary, Edmonton, Vancouver, Saskatoon, Regina and Winnipeg.
Zip ceased operations in September 2004 when Air Canada resumed a full schedule on its western routes.[citation needed]
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[edit] Branding
Zip was known for branding its advertising with 3 character words. Among them, "yuk" was printed on the air sickness bags, "bag" was printed on the personal baggage tags, and "yum" was printed on the napkins distributed with beverages onboard. Large print advertisements were erected in many cities, which simply said "fly" and the company's website below, 4321zip.com
[edit] Fleet
| Aircraft | Number | Passengers (Executive*/Economy) |
Notes |
|---|---|---|---|
| Boeing 737-217 | TBD | 118 | retired after 2004 |
| Boeing 737-2T4 | TBD | 118 | retired after 2004 |
| Boeing 737-2T7 | TBD | 118 | retired after 2004 |
[edit] See also
[edit] References
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This article includes a list of references, related reading or external links, but its sources remain unclear because it lacks inline citations. Please improve this article by introducing more precise citations. (October 2009) |
- ^ Pigg, Susan. "Zip, WestJet in fare war that could hurt them both ; Move follows competition bureau ruling Battle could intensify when Zip flies eastward." Toronto Star. January 22, 2003. Business C01. Retrieved on September 30, 2009.
[edit] External links
- Zip (Archive)
- CBC News article, Zip
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