The Beachbody Company: Difference between revisions
Cyphoidbomb (talk | contribs) Undid revision 601730354 by Cyphoidbomb (talk) Partial self-revert. Restoring lead as it was previously, adding Shaun T, restoring history, but will significantly cut it. |
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In December 2013, Beachbody released P90X3. P90X3 incorporates yoga, mixed martial arts, [[Pilates]] and plyometrics in a 90-day program which includes 16 new routines.<ref>By Kurt Badenhausen, Forbes. "[http://www.forbes.com/sites/kurtbadenhausen/2013/12/11/tony-horton-gives-preview-of-beachbodys-new-p90x3/ Tony Horton Gives Preview of BeachBody's New P90X3]." December 12, 2013. Retrieved January 6, 2014.</ref> |
In December 2013, Beachbody released P90X3. P90X3 incorporates yoga, mixed martial arts, [[Pilates]] and plyometrics in a 90-day program which includes 16 new routines.<ref>By Kurt Badenhausen, Forbes. "[http://www.forbes.com/sites/kurtbadenhausen/2013/12/11/tony-horton-gives-preview-of-beachbodys-new-p90x3/ Tony Horton Gives Preview of BeachBody's New P90X3]." December 12, 2013. Retrieved January 6, 2014.</ref> |
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===P90X2=== |
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P90X2 was released in December 2011 and was developed for individuals who completed the original P90X program as well as athletes.<ref>{{cite web|last=Karimi|first=Sabah|title=Major Differences Between P90X2 and P90X Workout Programs|url=http://voices.yahoo.com/major-differences-between-p90x2-p90x-workout-programs-9249943.html|publisher=Yahoo Voices|accessdate=29 March 2014}}</ref> The P90X2 program utilizes an approach referred to as Muscle Integration.<ref>{{cite web|title=Lose Your Balance. Revolutionize Your Results.|url=http://www.beachbody.com/product/fitness_programs/p90x2-workout-the-next-p90x.do|publisher=Beachbody|accessdate=29 March 2014}}</ref> Muscle Integration refers to performing exercises that use muscle groups at the same time to complete the movements correctly.<ref>{{cite web|last=Ham|first=Cari|title=Muscle Integration: The Key to Getting a Complete Workout|url=http://www.fitnesstrainingbyjon.com/blog/2010/1/18/muscle-integration-the-key-to-getting-a-complete-workout.html|work=Fitness on the Run|accessdate=29 March 2014}}</ref> The P90X2 focuses on strength training, functional training, and resistance exercise.<ref>{{cite web|last=Karimi|first=Sabah|title=Major Differences Between P90X2 and P90X Workout Programs|url=). http://voices.yahoo.com/major-differences-between-p90x2-p90x-workout-programs-9249943.html|work=Yahoo Voices|accessdate=29 March 2014}}</ref> |
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===P90X3=== |
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In December 2013, Beachbody released [http://www.beachbody.com/product/fitness_programs/p90x3-workout.do?e=183815 P90X3]. This is a new 30-minute per day workout program created by Tony Horton that incorporates yoga, mixed martial arts, Pilates and plyometrics in a 90-day program.<ref>{{cite web|last=Badenhausen|first=Kurt|title=Tony Horton Gives Preview of BeachBody's New P90X3|url=www.forbes.com/sites/kurtbadenhausen/2013/12/11/tony-horton-gives-preview-of-beachbodys-new-p90x3/|publisher=Forbes|accessdate=29 March 2014}}</ref> There are three different ordering options. All packages include 16 workout routines, a nutrition guide, and a fitness guide.<ref>{{cite web|last=Fender|first=Jean Paul|title=P90X3 - The Complete Review Part 1 of 3|url=dysfunctionalparrot.com/health-and-fitness/p90x3_part1/|work=The Dysfunctional Parrot|accessdate=29 March 2014}}</ref> |
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===Insanity=== |
===Insanity=== |
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Insanity is a workout regimen similar to P90X in that it claims to improve fitness in 60 days through strenuous stamina training. Developed by [[Shaun T (fitness trainer)|Shaun T.]], Insanity's advertising emphasizes "max [[interval training]]", a method of exercising during which one works out strenuously for 3–4 minutes and then rests or "cools down" for approximately 30 seconds before starting the whole process over again. This is more intense than traditional [[interval training]], during which participants alternate mild and strenuous exercise for roughly equal lengths of time. This program claims to promote noticeable results through core strength, as well as intense cardio training.<ref>{{cite web|url=http://www.beachbody.com/product/fitness_programs/insanity.do |title=Insanity Workout - Extreme Home Workout DVD - Insanity Workout Reviews |publisher=beachbody.com |date= |accessdate=2011-02-14| archiveurl= http://web.archive.org/web/20110209230919/http://www.beachbody.com/product/fitness_programs/insanity.do| archivedate= 9 February 2011 <!--DASHBot-->| deadurl= no}}</ref><ref>{{cite web|author=11/08/2010 |url=http://abcnews.go.com/Health/video/shaun-insanity-fitness-workout-routine-build-muscle-lose-weight-12089954 |title=Shaun T's Insanity Fitness - ABC News |publisher=Abcnews.go.com |date= |accessdate=2011-02-14}}</ref><ref>{{cite web|url=http://www.webmd.com/fitness-exercise/features/fitness-review-beach-body-insanity-program |title=Fitness Review: Beach Body Insanity DVD Workout Program |publisher=Webmd.com |date= |accessdate=2011-02-14}}</ref> |
[http://www.beachbody.com/product/fitness_programs/best_sellers/insanity.do Insanity] is a 60-day workout regimen similar to P90X in that it claims to improve fitness in 60 days through strenuous stamina training. Developed by [[Shaun T (fitness trainer)|Shaun T.]], Insanity's advertising emphasizes "max [[interval training]]", a method of exercising during which one works out strenuously for 3–4 minutes and then rests or "cools down" for approximately 30 seconds before starting the whole process over again. This is more intense than traditional [[interval training]], during which participants alternate mild and strenuous exercise for roughly equal lengths of time. This program claims to promote noticeable results through core strength, as well as intense cardio training.<ref>{{cite web|url=http://www.beachbody.com/product/fitness_programs/insanity.do |title=Insanity Workout - Extreme Home Workout DVD - Insanity Workout Reviews |publisher=beachbody.com |date= |accessdate=2011-02-14| archiveurl= http://web.archive.org/web/20110209230919/http://www.beachbody.com/product/fitness_programs/insanity.do| archivedate= 9 February 2011 <!--DASHBot-->| deadurl= no}}</ref><ref>{{cite web|author=11/08/2010 |url=http://abcnews.go.com/Health/video/shaun-insanity-fitness-workout-routine-build-muscle-lose-weight-12089954 |title=Shaun T's Insanity Fitness - ABC News |publisher=Abcnews.go.com |date= |accessdate=2011-02-14}}</ref><ref>{{cite web|url=http://www.webmd.com/fitness-exercise/features/fitness-review-beach-body-insanity-program |title=Fitness Review: Beach Body Insanity DVD Workout Program |publisher=Webmd.com |date= |accessdate=2011-02-14}}</ref> There is no need to purchase weights or any other equipment. The Insanity workouts are highly intense and designed for people who are already in good shape. It is not intended for special-need populations, such as cardiovascular, pulmonary, and metabolic disease patients, diabetics, or obese people, and people with orthopedic limitations.<ref>{{cite web|title=Fitness Review: Insanity Program|url=http://www.webmd.com/fitness-exercise/features/fitness-review-beach-body-insanity-program?page=3|work=WebMD|accessdate=29 March 2014}}</ref> |
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===Focus 25=== |
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In 2013, [http://www.beachbody.com/product/fitness_programs/best_sellers/focus-t25-workout.do Focus T25] was released by Beachbody. This is another exercise program created by Shaun T. Unlike other Beachbody programs, each workout is 25 minutes using the “focus interval training” approach. Interval training provides alternating bursts of intense activity with intervals of lighter activity.<ref>{{cite web|last=Mayo Clinic Staff|title=Rev up your workout with interval training|url=http://www.mayoclinic.org/healthy-living/fitness/in-depth/interval-training/art-20044588?footprints=mine|work=Mayo Clinic|accessdate=29 March 2014}}</ref> During the workout, there is no rest period.<ref>{{cite web|last=Kingston|first=David|title=Focus T25 Workout News Report - Important Details Released|url=http://www.sbwire.com/press-releases/focus-t25-workout/sbwire-311211.htm|publisher=SB Wire|accessdate=29 March 2014}}</ref> This fitness system focuses on Alpha and Beta cycles. During the Alpha cycle, workouts are centered on building the foundation of total-body fitness. Users will perform cardio that burns calories and improves speed and agility, strength, and resistance training. The Beta Cycle is focused on core conditioning. |
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===Cleanse=== |
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Beachbody’s [http://www.ultimatereset.com/ Cleanse products] focus on the use of dietary supplements, yoga, and natural foods in an effort to eliminate toxins from the body that can contribute to poor health. A study published in the March 2013 issue of the [http://www.journalchiromed.com/article/S1556-3707%2813%2900008-4/abstract Journal of Chiropractic Medicine] reviewed the results of participants who utilized the Beachbody Ultimate Reset for 21 days. The results, gathered from this peer reviewed and published third-party study conducted to measure the effectiveness of a commercial detox program, successfully proves Ultimate Reset’s effectiveness at meaningful reductions in weight, blood pressure levels, total cholesterol and LDL cholesterol, and an overall improvement in health among participants.<ref>{{cite web|last=Whitmark|first=Mike|title=Research Confirms 21-Day Cleanse Program Promotes Healthy Weight Loss while Reducing Cholesterol and Blood Pressure Levels|url=http://www.prweb.com/releases/2013/4/prweb10607260.htm|publisher=PR Web|accessdate=29 March 2014}}</ref> |
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===Hip Hop Abs=== |
===Hip Hop Abs=== |
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===Dietary Supplements=== |
===Dietary Supplements=== |
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Beachbody LLC markets a line of dietary supplements for use with its workouts. The company markets these products through television infomercials, websites, workout DVDs, and through a network of coaches who receive commissions on their sales. |
Beachbody LLC markets a line of dietary supplements, vitamins, shakes, and [http://www.beachbody.com/category/supplements/meal_replacement.do meal replacement programs] that claim to aid in weight loss and increase energy. for use with its workouts. The company markets these products through television infomercials, websites, workout DVDs, and through a network of coaches who receive commissions on their sales. Many of the supplements are advertised to work as a compliment of their exercise programs, such as P90X. |
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==See also== |
==See also== |
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Revision as of 14:18, 29 March 2014
| File:Beachbody logo.jpg | |
| Company type | Private |
|---|---|
| Industry | Fitness Weight loss Muscle Building Supplements |
| Founded | Santa Monica,California U.S. (1998) |
| Founder | Carl Daikeler (current Chairman/CEO) Jon Congdon (current President) |
| Headquarters | , |
Area served | Worldwide |
Key people | Carl Daikeler Jon Congdon Tony Horton Shaun T. Chalene Johnson Debbie Siebers Sagi Kalev |
| Products | P90X Insanity Hip-hop Abs ChaLEAN Extreme Body Beast Rockin Body Body Gospel Power 90 10 Minute Trainer Rev Abs Brazil Butt Lift Turbo Jam Slim in 6 TurboFire YOU! Yoga Booty Ballet Tai Cheng Shakeology[1] |
| Website | beachbody.com |
Beachbody LLC is an American multinational corporation that uses multi-level marketing[2] to sell fitness, weight loss, and muscle building home-exercise DVDs. The company's best-known product is Tony Horton's P90X, and Shaun T's Insanity, whose TV ads have become some of the most frequently run infomercials in the United States.[3]
History
Founded in 1998, Beachbody was founded by Carl Daikeler and Jon Congdon in Santa Monica, California. The company offers a variety of different in-home health and fitness products, including the well-known Insanity program by fitness expert Shaun T. and P90X exercise program developed by fitness expert Tony Horton. The company focuses on adhering to four core values: 1. Commit and deliver on your promises. 2. Treat people with respect and be courageously forthright. 3. Take initiative to improve everything. 4. Work with passion, enthusiasm, and common sense.
Team Beachbody and Beachbody Coaches
In addition to the health and fitness products from Beachbody, they also have an online support community, “Team Beachbody.” Features of Team Beachbody include newsletters, meal planners, discounts on products, an online community, and access to “Team Beachbody coaches,” which are available to guide the member through their fitness and/or weight loss goals. Membership features vary based on the level of membership.
Teach Beachbody Coaches help members during their weight loss and exercise process by providing direction and support. Beachbody Coaches are considered product experts that can help select workout programs, equipment, and supplements.
Certification Programs
Beachbody offers two trainer certification programs – P90X and Insanity. The P90X certification program includes two days of hands-on and classroom training. Attendees also receive a P90X Course Manual covering program structure, 12 workouts, body mechanics, nutrition, supplementation, and the science associated with the P90X program. Certification program attendees also have access to the P90X Qualification Online Learning Program. Continuing Education Units/Credits: NASM 1.9 CEUs; ISSA 13 CEUs.
The Insanity certification program is a one-day program that walks the participant through a complete pre-designed workout for a 30-minute or a 50-minute class. It also focuses on proper exercise form and best practices. Additionally, the training demonstrates options for modifications so class moves can be adapted for students at all levels. Attendees receive a Certification Course manual that includes an instructor’s DVD, cueing sheet, and CD for use during classes.
Selected products
P90X
P90X is a 90 day workout regimen developed by Tony Horton that claims it can significantly improve fitness in three months through intense physical training. P90X's advertising emphasizes "muscle confusion", a method of cross-training and periodization achieved through switching the order of exercises and incorporating new and varied movements.[4] Muscle confusion supposedly prevents the body from adapting to exercises over time, resulting in continual improvement without plateaus.
In December 2013, Beachbody released P90X3. P90X3 incorporates yoga, mixed martial arts, Pilates and plyometrics in a 90-day program which includes 16 new routines.[5]
P90X2
P90X2 was released in December 2011 and was developed for individuals who completed the original P90X program as well as athletes.[6] The P90X2 program utilizes an approach referred to as Muscle Integration.[7] Muscle Integration refers to performing exercises that use muscle groups at the same time to complete the movements correctly.[8] The P90X2 focuses on strength training, functional training, and resistance exercise.[9]
P90X3
In December 2013, Beachbody released P90X3. This is a new 30-minute per day workout program created by Tony Horton that incorporates yoga, mixed martial arts, Pilates and plyometrics in a 90-day program.[10] There are three different ordering options. All packages include 16 workout routines, a nutrition guide, and a fitness guide.[11]
Insanity
Insanity is a 60-day workout regimen similar to P90X in that it claims to improve fitness in 60 days through strenuous stamina training. Developed by Shaun T., Insanity's advertising emphasizes "max interval training", a method of exercising during which one works out strenuously for 3–4 minutes and then rests or "cools down" for approximately 30 seconds before starting the whole process over again. This is more intense than traditional interval training, during which participants alternate mild and strenuous exercise for roughly equal lengths of time. This program claims to promote noticeable results through core strength, as well as intense cardio training.[12][13][14] There is no need to purchase weights or any other equipment. The Insanity workouts are highly intense and designed for people who are already in good shape. It is not intended for special-need populations, such as cardiovascular, pulmonary, and metabolic disease patients, diabetics, or obese people, and people with orthopedic limitations.[15]
Focus 25
In 2013, Focus T25 was released by Beachbody. This is another exercise program created by Shaun T. Unlike other Beachbody programs, each workout is 25 minutes using the “focus interval training” approach. Interval training provides alternating bursts of intense activity with intervals of lighter activity.[16] During the workout, there is no rest period.[17] This fitness system focuses on Alpha and Beta cycles. During the Alpha cycle, workouts are centered on building the foundation of total-body fitness. Users will perform cardio that burns calories and improves speed and agility, strength, and resistance training. The Beta Cycle is focused on core conditioning.
Cleanse
Beachbody’s Cleanse products focus on the use of dietary supplements, yoga, and natural foods in an effort to eliminate toxins from the body that can contribute to poor health. A study published in the March 2013 issue of the Journal of Chiropractic Medicine reviewed the results of participants who utilized the Beachbody Ultimate Reset for 21 days. The results, gathered from this peer reviewed and published third-party study conducted to measure the effectiveness of a commercial detox program, successfully proves Ultimate Reset’s effectiveness at meaningful reductions in weight, blood pressure levels, total cholesterol and LDL cholesterol, and an overall improvement in health among participants.[18]
Hip Hop Abs
Hip Hop Abs is a workout/dance routine that claims to significantly improve one's abdominal area through lightweight hip-hop dance moves. Hip Hop Abs claims to be a relatively painless way to lose weight and sculpt abs; it advertises "you never do a single crunch." In 2007 it was the highest-selling workout video in the United States.[19]
Dietary Supplements
Beachbody LLC markets a line of dietary supplements, vitamins, shakes, and meal replacement programs that claim to aid in weight loss and increase energy. for use with its workouts. The company markets these products through television infomercials, websites, workout DVDs, and through a network of coaches who receive commissions on their sales. Many of the supplements are advertised to work as a compliment of their exercise programs, such as P90X.
See also
References
- ^ "Beachbody Fitness, Nutrition, Diet and Weight Loss Products and Videos". Beachbody.com. 2009-10-19. Archived from the original on 19 February 2011. Retrieved 2011-02-14.
{{cite web}}: Unknown parameter|deadurl=ignored (|url-status=suggested) (help) - ^ Rovell, Darren. "Beachbody Grows Exponentially Thanks To Network Marketing". CNBC. Retrieved 4/1/2012.
{{cite web}}: Check date values in:|accessdate=(help) - ^ "News Headlines". Cnbc.com. 2011-01-31. Retrieved 2011-02-14.
- ^ Vicky, Hallett (9 December 2008). "Ask the Misfits". Washington Post. Retrieved 10 August 2009.
- ^ By Kurt Badenhausen, Forbes. "Tony Horton Gives Preview of BeachBody's New P90X3." December 12, 2013. Retrieved January 6, 2014.
- ^ Karimi, Sabah. "Major Differences Between P90X2 and P90X Workout Programs". Yahoo Voices. Retrieved 29 March 2014.
- ^ "Lose Your Balance. Revolutionize Your Results". Beachbody. Retrieved 29 March 2014.
- ^ Ham, Cari. "Muscle Integration: The Key to Getting a Complete Workout". Fitness on the Run. Retrieved 29 March 2014.
- ^ Karimi, Sabah. [). http://voices.yahoo.com/major-differences-between-p90x2-p90x-workout-programs-9249943.html "Major Differences Between P90X2 and P90X Workout Programs"]. Yahoo Voices. Retrieved 29 March 2014.
{{cite web}}: Check|url=value (help) - ^ Badenhausen, Kurt. [www.forbes.com/sites/kurtbadenhausen/2013/12/11/tony-horton-gives-preview-of-beachbodys-new-p90x3/ "Tony Horton Gives Preview of BeachBody's New P90X3"]. Forbes. Retrieved 29 March 2014.
{{cite web}}: Check|url=value (help) - ^ Fender, Jean Paul. [dysfunctionalparrot.com/health-and-fitness/p90x3_part1/ "P90X3 - The Complete Review Part 1 of 3"]. The Dysfunctional Parrot. Retrieved 29 March 2014.
{{cite web}}: Check|url=value (help) - ^ "Insanity Workout - Extreme Home Workout DVD - Insanity Workout Reviews". beachbody.com. Archived from the original on 9 February 2011. Retrieved 2011-02-14.
{{cite web}}: Unknown parameter|deadurl=ignored (|url-status=suggested) (help) - ^ 11/08/2010. "Shaun T's Insanity Fitness - ABC News". Abcnews.go.com. Retrieved 2011-02-14.
{{cite web}}:|author=has numeric name (help) - ^ "Fitness Review: Beach Body Insanity DVD Workout Program". Webmd.com. Retrieved 2011-02-14.
- ^ "Fitness Review: Insanity Program". WebMD. Retrieved 29 March 2014.
- ^ Mayo Clinic Staff. "Rev up your workout with interval training". Mayo Clinic. Retrieved 29 March 2014.
- ^ Kingston, David. "Focus T25 Workout News Report - Important Details Released". SB Wire. Retrieved 29 March 2014.
- ^ Whitmark, Mike. "Research Confirms 21-Day Cleanse Program Promotes Healthy Weight Loss while Reducing Cholesterol and Blood Pressure Levels". PR Web. Retrieved 29 March 2014.
- ^ "Hip Hop Abs Workout - Hip Hop Abs: Get Flat & Sculpted Abs Dancing - Hip Hop Abs Reviews". beachbody.com. Archived from the original on 8 February 2011. Retrieved 2011-02-14.
{{cite web}}: Unknown parameter|deadurl=ignored (|url-status=suggested) (help)