The William & Mary Indians took an early lead when they recovered a fumbled quick-kick, which led to a Jack Cloud touchdown run. Cloud scored again, but the extra point was missed by Indian quarterback Stan Magdziak. Down by 13, Arkansas quarterback Kenny Holland connected with Ross Pritchard for a 59-yard touchdown pass. After a completed extra point by Aubrey Fowler, Hog defender Melvin McGaha intercepted a Magdziak pass, and returned it for a 70-yard touchdown. Fowler again added the PAT, giving the Razorbacks a 14–13 lead.
The Indians struck again in the third quarter, when Magdziak hit Henry Bland for a touchdown, but the extra point was no good for a second time. Arkansas would strike last, however, when Leon Campbell's 7-yard touchdown run gave the Hogs the lead with five minutes remaining. Arkansas moved their bowl record to 1–0–2 with the win, while William & Mary dropped to 0–1.