Carling Black Label Cup

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Carling Black Label Cup
Carling Black Label Cup logo.png
Region South Africa
Number of teams2
Current championsKaizer Chiefs FC
Most successful club(s)Orlando Pirates
(4 titles)
MottoBe the champion coach

The Carling Black Label Cup is a one-day pre-season soccer match between Soweto giants Orlando Pirates and Kaizer Chiefs in South Africa. It acts as a rehearsal for the forthcoming new season in South African football yearly

Unlike the annual Telkom Charity Cup which had four entrants and the semi-final winners would play twice in one day, the Black Label Cup has only two participating teams. The teams and line-ups are chosen by Carling Black Label customers who submit an eleven-digit code which is found on Carling products and have their vote registered.[1] Customers also choose which substitutions to make in-game by voting via text message.

In June 2011, South African soccer magazine Kick off conducted an interview with Carling Black Label general manager Andrea Quaye.[2] Quaye stated that the Black Label Cup had been in the planning stages in 2010, one year prior to the announcement of the cancellation of the Charity Cup. She also stated that the competition was established by Kaizer Chiefs, Orlando Pirates and Ogilvy & Mather.

The 2018 edition was cancelled due to the 2018 FIFA World Cup.[3]


Season Winner Score Runners–up Venue
2011 Orlando Pirates 0-0
4-3 pen.
Kaizer Chiefs FNB Stadium
2012 Orlando Pirates 1-1
5-4 pen.
Kaizer Chiefs FNB Stadium
2013 Kaizer Chiefs 1-0[4] Orlando Pirates FNB Stadium
2014 Orlando Pirates 0-0
6-5 pen.
Kaizer Chiefs FNB Stadium
2015 Orlando Pirates 1-1
4-3 pen.
Kaizer Chiefs FNB Stadium
2016 Kaizer Chiefs 2-0[5] Orlando Pirates FNB Stadium
2017 Kaizer Chiefs 1-0[6] Orlando Pirates FNB Stadium


  1. ^ "Carling Black Label Cup set for return". Sport Industry. 16 May 2012. Retrieved 19 October 2013.
  2. ^ "Carling Black Label Cup teams update". Kick Off Magazine. 28 June 2011. Retrieved 19 October 2013.
  3. ^ "PSL: Carling Black Label Cup for 2018 cancelled due to World Cup". The South African. 2018-05-08. Retrieved 2018-10-28.
  4. ^ "Carling Black Label Cup: AS IT HAPPENED". Kick Off Magazine. 27 July 2013. Retrieved 19 October 2013.
  5. ^ "Carling Black Label Cup: AS IT HAPPENED". 29 July 2016. Missing or empty |url= (help)
  6. ^ "Carling Black Label Cup: AS IT HAPPENED". 29 July 2017. Missing or empty |url= (help)