Hit104.9 The Border
|Broadcast area||Albury RA1 |
|Slogan||The Border's #1 Hit Music Station|
|Format||Contemporary hit radio|
|Owner||Southern Cross Austereo
(Radio Albury Wodonga Pty Ltd)
hit104.9 The Border (ACMA callsign: 2AAY) is an Australian radio station owned by Southern Cross Media. The station is based in Albury New South Wales. Some programs based in Albury are simulcast to other Hit Network regional radio stations across the country.
Hit104.9 recently changed from a 10 in a row music format to 50 Minutes Non Stop - playing 50 minute blocks of music ad free. There is no current breakfast team for Hit104.9 after Tom & Olly announced their departure from the station.
On 14 December, Southern Cross Austero rebranded all of their regional Hit Network affiliated stations to one centralised "Hit" brand.
- "Map of Albury" (PDF). Acma.gov.au. Retrieved 2015-07-15.
- "Calculation of Effective antenna heights using the SRTM3 database". Itu.int. 2003-04-14. Retrieved 2015-07-15.
- "Tom & Olly - Friends, it was with a heavy heart that we... | Facebook". www.facebook.com. Retrieved 2016-12-27.
- "Years in the making, the biggest rebrand in Australian radio history has arrived | radioinfo.com.au". www.radioinfo.com.au. Retrieved 2016-12-27.
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