72andSunny

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72andSunny
Advertising agency
IndustryAdvertising, Communications
Founded2004; 15 years ago (2004)
FoundersJohn Boiler,
Glenn Cole,
Robert Nakata
HeadquartersLos Angeles, Amsterdam
Website72andsunny.com

72andSunny is an advertising agency with offices in Los Angeles, Amsterdam and New York City . It was founded in 2004 by John Boiler (now CEO), Glenn Cole (now chief creative officer), and Robert Nakata (now design director).[1] Since 2010 it has been a subsidiary of MDC Partners Inc.[2]

Since 2013 it has occupied the former offices of Howard Hughes at the old Hughes Aircraft Company headquarters in Playa Vista.[1][3]

The company is credited with helping Samsung overtake Apple Inc. in cell phone sales.[4][5]

The company was named "Agency of the Year" in 2013 and again in 2014 by Advertising Age and Adweek.[4][6]

References[edit]

  1. ^ a b Lewis, Amanda (January 22, 2014). "How 72andSunny Became One of the Most Exciting Ad Agencies of L.A.'s Madison Avenue". LA Weekly. Retrieved 7 April 2014.
  2. ^ "Company Overview of 72andSunny Industries". Bloomberg Businessweek. Retrieved 7 April 2014.
  3. ^ Vincent, Roger (July 29, 2012). "Howard Hughes' Playa Vista office finally gets a new occupant". Los Angeles Times. Retrieved 7 April 2014.
  4. ^ a b McMains, Andrew (December 8, 2013). "Agency of the Year - Ad Week". Ad Week. Retrieved March 24, 2014.
  5. ^ "72andSunny's Role in the Apple Vs. Samsung Battle". Bloomberg Businessweek (video). March 5, 2013. Retrieved 7 April 2014.
  6. ^ "72andSunny Takes Agency of the Year in Advertising Age Agency A-List". Advertising Age. Wall Street Journal. January 28, 2013. Retrieved 7 April 2014.

Further reading[edit]

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