The Revolution (radio station)

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Revolution 96.2
Revolution 962.png
Broadcast area Oldham, Rochdale, Tameside
Slogan Made for Oldham, Rochdale and Tameside
Frequency 96.2 MHz
RDS: THE_REV
DAB: 10B
First air date 30 August 1999; 16 years ago (1999-08-30)
Format Adult Contemporary
Language(s) English
Audience share 2.6% (September 2015 (2015-09), RAJAR)
Power Digital/Analog
Transmitter coordinates 53°32′33″N 2°07′00″W / 53.5425°N 2.1168°W / 53.5425; -2.1168Coordinates: 53°32′33″N 2°07′00″W / 53.5425°N 2.1168°W / 53.5425; -2.1168
Owner Credible Media
Website www.therevolution962.com

Revolution 96.2 (formerly known as 96.2 The Revolution) is an Independent Local Radio station broadcasting to the areas of Oldham, Rochdale and Tameside in Greater Manchester, England.

History[edit]

Oldham F.M. Limited was incorporated on 5 June 1997, Bernard Stone, Philip Hirst and Christopher Hirst of Hirst Kidd and Rennie LTD, owners of Oldham Evening Chronicle, were appointed company directors. The following December David Bruce and Stephen Kitney of UK Radio Developments LTD, as well as Nichola Atkinson, John Gracie and Liam Forristal were also added as company directors.[1][2]

The new owners began to bid for a full-time broadcasting licence, while using temporary licences broadcasting for one month per year. After two years a licence was granted. On 30 August 1999 Oldham F.M. began broadcasting under the name 96.2 The Revolution. The name was chosen because of the Industrial Revolution, in which the region took a major role, and the initial letters of its three main target areas – Revolution.[citation needed] The station initially launched with a general pop and rock format and remained as such from 1999-2005.

In 2005, the station changed to a more specialist music format. Playing a wide variety of alternative/soul & rock and roll music, mixing brand new artists with gems from the last 40 years. Inspiral Carpets keyboard player Clint Boon took over as head of music.[3] Boon left the station after a short period of time for its then rival, Xfm Manchester.

In 2008 the station's audience went into decline due to several factors and the business was put on the market. The station's format was changed by its then owner, who physically changed the music policy during one afternoon in late August of that year. The output became a repeat of mainly repetitive mainstream hits. This radical change lead to a walk-out by most of the DJ's, resulting in the station playing back to back music with only a few mainly pre-recorded links in between.[4] A fortnight after the walk-out, it was announced that The Revolution had been purchased by broadcaster Steve Penk, formerly of Key 103 and Capital FM.[5] Penk changed the station format back to an Adult Contemporary sound.[2]

In January 2014 Penk sold the radio station to Credible Media. New head Matt Ramsbottom vowed to create stronger links with local businesses and institutions and use the station as an advertising platform.[6]

On 30 August 2015 Niocast Digital began a trial of broadcasting six radio stations on frequency 10B, including Revolution 96.2, to people in Manchester.[7]

Audience[edit]

Audience figures
Year Quarter Share
2000 Q1-2
  
4.6%
Q3-4
  
6.3%
2001 Q1-2
  
5.2%
Q3-4
  
6.1%
2002 Q1-2
  
7.9%
Q3-4
  
7.4%
2003 Q1-2
  
6.9%
Q3-4
  
5.7%
2004 Q1-2
  
6.1%
Q3-4
  
4.4%
2005 Q1-2
  
4.1%
Q3-4
  
4.6%
2006 Q1-2
  
5.2%
Q3-4
  
4.8%
2007 Q1-2
  
1.5%
Q3-4
  
0.8%
2008 Q1-2
  
1.4%
Q3-4
  
1.1%
2009 Q1-2
  
2.8%
Q3-4
  
4.0%
2010 Q1-2
  
3.5%
Q3-4
  
2.0%
2011 Q1-2
  
5.4%
Q3-4
  
3.2%
2012 Q1-2
  
2.6%
Q3-4
  
2.1%
2013 Q1-2
  
4.1%
Q3-4
  
2.7%
2014 Q1-2
  
2.3%
Q3-4
  
2.1%
2015 Q1-2
  
2.8%
Q3-4
  
1.6%
[8]

Presenters and programming[edit]

Current presenters[edit]

Presenter Schedule Show
Elliot Eastwick Weekdays 6am-10am, Sunday 9am-12pm Breakfast
Andy Hoyle Weekdays 11am-2pm, Sunday 2pm-6pm Daytime
Kev Bailey Weekdays 4pm - 7pm Drive time
Dom Molloy Weekdays 7pm-9pm Evening
Owen Sherratt Weekdays 9pm-1am Sunday 10pm-1am Late
Alan Nield (Big Al) [9] Saturday 9am-12pm Weekend breakfast
Jay McCreary Weekdays 7pm-9pm, Saturday 2pm-6pm
Dave Sweetmore Saturday 8am-12pm Sunday 2pm-4pm

Notable past presenters[edit]

References[edit]

  1. ^ "OLDHAM F.M. LIMITED". Companies House. Retrieved 9 April 2016. 
  2. ^ a b c d Plunkett, John (15 September 2008). "The Revolution's listeners wake up to Steve Penk". The Guardian. Retrieved 9 April 2016. 
  3. ^ a b "Clint heading up a radio revolution". Manchester Evening News. 30 June 2005. Retrieved 9 April 2016. 
  4. ^ Smith, Paul (3 September 2008). "The Revolution: how not to relaunch a radio station?". The Guardian. Retrieved 9 April 2016. 
  5. ^ Hooton, Richard (8 September 2008). "Penk planning a radio revolution". Retrieved 9 April 2016. 
  6. ^ MacDonald, Robbie (9 January 2014). "Penk bows out of Revolution radio". Oldham Evening Chronicle. Retrieved 9 April 2016. 
  7. ^ Martin, Roy (30 August 2015). "Manchester small-scale DAB service launched". Radio Today. Retrieved 9 April 2016. 
  8. ^ "Quarterly listening figures". Rajar. Retrieved 10 April 2016. 
  9. ^ Rudkin, Andrew (16 January 2013). "Big Al's back on the air". Oldham Evening Chronicle. 

External links[edit]