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Groundswell (organization)

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Groundswell
Company typenon-profit
Founded2009
FoundersWill Byrne, Max Harper, Marcus Ryan, John Lauer, Kristen Psaki, Tony Ficarotta
HeadquartersWashington, D.C., United States
Key people
Michelle Moore (CEO)[1]
Websitegroundswell.org

Groundswell is a 501(c)3 nonprofit that promotes clean energy programs.[2]

According to the organization's annual report, since its founding in 2009, Groundswell's work has resulted in the procurement of more than 180 million kilowatt-hours of clean energy for nearly 4,000 families and small businesses and reduced greenhouse gas emissions equivalent to taking 27,500 cars off the road.[3]

History

Groundswell was founded in 2009 by a group of field organizers who had previously worked together on the 2008 Barack Obama Presidential Campaign. Groundswell co-founder Will Byrne was the organization's CEO through 2014. The organization operated under two previous names, The DC Project[4] and Weatherize DC, before becoming Groundswell.[5] Groundswell chose Washington, D.C. as its hub because it is one of a small but growing number of places where residents are able to choose their energy suppliers.[6]

Since then, Groundswell has grown to serve the Mid Atlantic region including Georgia,[7] Maryland,[8] North Carolina,[9] New York and Illinois. It is led by CEO Michelle Moore,[10] a social enterprise entrepreneur and former White House official who helped build the global sustainability movement.[11]

Clean energy

Groundswell develops community solar projects and programs that connect solar power with economic empowerment, enabling people and community-based businesses to work together to switch to solar energy.[12]

Groundswell works with other non-profit organizations to reach out to economically diverse local communities.[13]

Groundswell’s SharePower[14] subscription model was designed to help neighbors share power with neighbors.

See also

References

  1. ^ "Michelle Moore". GreenBiz. Retrieved 19 June 2021.
  2. ^ Ellfeldt, Avery (2019-12-15). "Powered By Faith, Religious Groups Emerge As A Conduit For A Just Solar Boom". NPR. Retrieved 2022-12-23.
  3. ^ "2015 Annual Report"[permanent dead link] Groundswell Annual Report, Retrieved 7 August 2015
  4. ^ "The DC Project". C-SPAN. C-SPAN Networks. Retrieved 19 June 2021.
  5. ^ "One on One: Going Green with Your Friends" Urban Turf, Retrieved 1 June 2012
  6. ^ "Business Report June 22 2014"Washington Business Journal, Retrieved 22 June 2014 Archived 23 August 2014 at the Wayback Machine
  7. ^ Staff Reports (14 July 2020). "City of LaGrange partners with Groundswell and EEtility". The LaGrange Daily News. Retrieved 19 June 2021.
  8. ^ "$1 million in funding for clean energy projects announced by Maryland Energy Administration". Renewable Energy World. 11 June 2020. Retrieved 19 June 2021.
  9. ^ Mohawk Industries (2018-11-30). "Mohawk Group and Groundswell Unveil smartflower™ Solar Energy Unit at North Carolina School". CSRWire. Retrieved 19 June 2021.
  10. ^ "Michelle Moore". Greenbiz. Retrieved 5 June 2020.
  11. ^ "Groundswell Hires Former White House Official Michelle Moore as CEO" Generosity
  12. ^ “When it comes to energy prices, small business, nonprofits find there’s power in numbers” Washington Post, Retrieved on 25 March 2012
  13. ^ "Community Groups Join Forces to Support Clean Energy and Saved Money" Good Magazine, Retrieved on 10 April 2012
  14. ^ "Groundswell's Share Power Community Solar Program". Washington Informer. 10 June 2020. Retrieved 19 June 2021.

www.groundswell.org