AGV (helmet manufacturer)

From Wikipedia, the free encyclopedia
Jump to: navigation, search
AGV SpA
Subsidiary
Industry Motorcycle helmets
Founded 1946
Founder Gino Amisano
Headquarters Alessandria, Piedmont, Italy
Products AGV
MDS
Parent Dainese
Website Official Website
AGV Airtech
AGV X-Vent R
Valentino Rossi's AGV helmets

AGV SpA. (Amisano Gino Valenza) is an Italian motorcycle helmet firm, founded by Gino Amisano (1920–2009), which started out in 1946 making leather seats and motorcycle saddles. A year later, in 1947, the company started making its first motorcycle helmets.[1] In July 2007, the company was acquired by Dainese.[2]

The brand is most notably associated with motorcycle World Champions Valentino Rossi and Giacomo Agostini, both of whom have used AGV helmets throughout their career. In 2008, Rossi was made an honorary president of the company.[2] The brand can also count past Formula One world champions such as Niki Lauda, Emerson Fittipaldi and Nelson Piquet as wearers.[3]

History[edit]

1977[edit]

Michael Parrotte opened talks with AGV Helmets in Italy about a plan to launch the brand in the USA.[4]

1978[edit]

Parrotte begins to import helmets into the US through his company Intersport

1985[edit]

AGV Helmets signed a long term licensing contract with Intersport, Inc. to use the AGV brand on apparel and related products. First product created under the AGVSPORT brand name (the CX-1 glove) was worn by GP racing star Randy Mamola.

1990[edit]

AGVSPORT brand name appeared on the products for the first time and replaced the AGV name and tri color logo.

1991[edit]

Loris Capirossi won his first GP World Championship wearing AGVSPORT brand leathers and AGV helmets.

1992[edit]

AGV Helmets purchases 51% of AGV Sports Group.

1994[edit]

AGV Sports Group repurchases it shares from AGV Helmets to regain independence.

1997-1998[edit]

AGV Sports Group sponsored riders include Matt Mladin, Ben Bostrom, Eric Bostrom, Miquel DuHamel, Aaron Yates, Thomas Stevens, Pascal Picotte, and Steve Crevier.

1998[edit]

New contemporary lettering and logo introduced and appeared on products worldwide until 2010.

1999[edit]

AGV Sports Group and AGV USA separated offices and AGV Sports Group became not only legally autonomous but commercially as well.

2001[edit]

The licensing program was terminated when AGV Helmets in Italy formally acknowledged that the AGVSPORT brand were a separate and unique brand from the AGV Helmet brand.

2007[edit]

Dainese purchases AGV Helmets from the Belgian investment group.

2010[edit]

AGV Sports Group began a long term exclusive licensing arrangement for the US market with San Diego-based company Motonation.[5]

Sponsorships[6][edit]

MotoGP[edit]

Moto2[edit]

Moto3[edit]

Super Moto[edit]

  • France Thomas Chareyre

Isle Of Man TT[edit]

MXGP[edit]

Enduro[edit]

  • Italy Davide Soreca
  • Italy Deny Philippaerts

See also[edit]

References[edit]

External links[edit]