Algemene Vereniging Radio Omroep

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For other uses, see Avro (disambiguation).
Country Netherlands
Slogan Verrijk je wereld
(Enrich your world)
Licence area
Headquarters Hilversum, Netherlands
Broadcast area
Established 8 July 1923 (1923-07-08)
Launch date
1923 (1923) (first broadcast of NSF)
1927 (1927) (foundation of AVRO)
Dissolved 7 September 2014 (2014-09-07)
Former names

Hilversumsche Draadlooze Omroep (1923-1927)
Algemeene Nederlandsche Radio Omroep and Nederlandsche

Omroep Vereeniging (1927)
Official website
Replaced by AVROTROS
A model of AVRO's studios in Madurodam
The main entrance of the studios

AVRO (Algemene Vereniging Radio Omroep or in English: "General Association of Radio Broadcasting") was a Dutch public broadcasting association operating within the framework of the Nederlandse Publieke Omroep system. It was the first public broadcaster in the Netherlands. In 2014 AVRO merged with fellow broadcaster TROS to form AVROTROS.[1]


On 8 July 1923, Hilversumsche Draadlooze Omroep was launched by the Nederlandsche Seintoestellen Fabriek (in English: Dutch Transmitter Factory) under supervision of Willem Vogt. On 21 July 1923, it provided the very first regular radio broadcast in the Netherlands. In 1927 it changed its name into Algemeene Nederlandsche Radio Omroep (ANRO), followed soon by a merger with Nederlandsche Omroep Vereeniging (NOV). On 28 December 1927, the two merged broadcasters continued as Algemeene Vereeniging Radio Omroep (A.V.R.O., in English: "General Association of Radio Broadcasting").[2]

Radio channels[edit]

Under NPO Radio 4:
AVRO Back to the Old School
AVRO Baroque around the Clock[3]
AVRO Easy Listening
AVRO Klassiek [4]
AVRO Het beste van het beste
AVRO Radio Festival Classique
AVRO Steenen Tijdperk Fifties
AVRO Steenen Tijdperk Sixties
AVRO Ziel en Zaligheid
AVRO Operette

Radio programmes[edit]

Television programmes[edit]