Aboriginal Multi-Media Society

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The Aboriginal Multi-Media Society (AMMSA) is an Aboriginal publisher in Canada. AMMSA was established in 1983. AMMSA launched its first publication in March 1983 - simply titled AMMSA. The name of this publication was later changed to Windspeaker in March 1986.

The Aboriginal Multi-Media Society is an Aboriginal communications society dedicated to serving the needs of Aboriginal people throughout Canada. Incorporated in 1983 under the Alberta Societies Act, the Aboriginal Multi-Media Society has survived and flourished where others have faltered. The Society has steadfastly maintained its commitment to the quality of its products and its people.

AMMSA has served as the model for Aboriginal communications societies and organizations not only in Canada, but throughout North America. A leader in communications, AMMSA has taken up the challenge and has provided training, support, and encouragement for other Aboriginal groups, communities, and societies wishing to establish their own communications facilities.

AMMSA Mission: The Aboriginal Multi-Media Society is an independent Aboriginal communications organization committed to facilitating the exchange of information reflecting Aboriginal culture to a growing and diverse audience.

AMMSA is dedicated to providing objective, mature and balanced coverage of news, information and entertainment relevant to Aboriginal issues and peoples while maintaining profound respect for the values, principles and traditions of Aboriginal people.

AMMSA publishes the following publications on a monthly basis:

Published monthly since December 1993

Published monthly since January 2000

Published monthly since March 1997

Published monthly since October 1996

Publishing since March 1983

AMMSA also operates a radio network, CFWE-FM, for Aboriginal listeners throughout Alberta. The network studios were originally in Lac La Biche, but are now are based in Edmonton. A new transmitter in Edmonton was licensed by the CRTC in 2008, and became the CFWE network's primary station when it launched in July 2009.[1]


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