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|Headquarters||New York City, New York|
|Products||Cameras, video, film, audio, computers, electronics.|
Adorama Camera, Inc is a camera and film equipment store established in 1979 and located in New York City. Adorama also has an online retail operation and in 2003 formed a sales alliance with Amazon.com in a deal to broaden Amazon's selection of camera products and accessories.
Amateur and professional photographers utilize Adorama's online photo lab service for their digital prints, AdoramaPix, which accepts JPGs and TIFF file input. The lab started out as the 1-hour lab for Adorama Camera over 10 years ago and has been producing professional quality prints from digital images online since 2004. They also offer a system for the sharing of photo albums with contacts. AdoramaPix uses six Noritsu QSS-34PRO printers for all digital printing.
Adorama has one retail location, at 42 W 18th Street in New York City. Adorama is owned by Hasidic Jews and is a significant source of employment for the local Hasidic community. Due to the owners' religious beliefs, in observance of Shabbat, when Jewish law prohibits business dealings, the store closes on Friday before sundown, and remains closed throughout Saturday. Additionally, the web store stops processing orders on Friday afternoon, and does not resume until well after sundown on Saturday. The store also closes, and the web store does not process orders, on all Jewish holidays on which such work is prohibited. Since Jewish law allows work during Hanukkah (except on Shabbat), the store remains open during that holiday.
In addition to selling photography products, Adorama has a free online "Learning Center," offering articles and, as of December 2016, over 800 videos on photography techniques.
In 2005, Forbes praised Adorama in a "Best of the Web" review, praising both the camera equipment seller's product selection and its dedication to educating photographers on how to elevate their skills, through the Adorama Learning Center.
In May 2007, Zagat reviewed two major professional photo equipment suppliers in New York City: Adorama and B&H Photo Video. Regarding Adorama, Zagat wrote the store is a "legendary" Flatiron "gem" that "has everything" new or used "for beginners and professionals."
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- Sienkiewicz, Jon (May 2006). "Online Photo Labs Put to the Test". Popular Photography magazine. Archived from the original on October 22, 2006. Retrieved 2006-09-05.
- Tedeschi, Bob (2006-01-09). "Scripture, Meet the Web: Placing Limits on 24/7". New York Times. Retrieved 11 April 2010.
- Garrity, Sean (2 December 2016). "Adorama Continues Developing from Photography Shop to Destination for Digital Creators with Updated Loyalty Program". DealCrunch.com. Retrieved 5 January 2018.
- Simon, Stephanie (2007-05-16). "Shopping: Cameras". NY1. Retrieved 11 April 2010.[dead link]