APO Group

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APO Group
Industry Media relations and Public relations
Founder Nicolas Pompigne-Mognard
Headquarters Lausanne, Switzerland
Area served
Africa and Middle East
Key people
Nicolas Pompigne-Mognard
(Founder and CEO)
Services Media relations and press release wire distribution in Africa and the Middle East
Owner Nicolas Pompigne-Mognard
Number of employees
Website apo-opa.com

Founded in 2007, APO Group (formerly known as African Press Organization) is a media relations' consulting firm in Africa and the Middle East. The company owns and manages Africa Wire and MENA Wire, press release distribution services focusing on Africa and the Middle East and is the sole press release wire in Africa[1][2], as well as Video Newswire, a video production service distributing videos to up to 1000 news TV channels across Africa, the Middle East, and the world[3][4].

Its headquarters is in Lausanne, Switzerland, with offices in Senegal, Dubai and Hong Kong.

APO Group is the main Official Sponsor of World Rugby's African association, Rugby Africa[5], [6].

Content partnerships[edit]

APO Group has content partnerships with Bloomberg,[7] Thomson Reuters, CNBC Africa, LexisNexis, Dow Jones Factiva,[8] Proquest, Acquire Media, Comtex,[9] and 250 other African news websites. APO Group also provides a feed of Africa-related news releases to 250 million mobile subscribers in 30 countries in Africa.[10]

APO Group ended its partnership with PR Newswire in October 2012.[7]


APO Group is an authorized agency in Africa for GlobeNewswire NASDAQ OMX Group.[11] It is also an authorized agency in Africa for CSRwire, the Corporate Social Responsibility Newswire.[12]

APO Group manages Africa-Newsroom.com, a source of press releases and multi-media files related to Africa, publishing press releases, videos, photos, documents and audio-files for clients including Fortune 1000 companies, PR agencies, government and international institutions, including the United Nations, the European Commission, the International Criminal Court,[13] and the African Development Bank Group.[14]

See also[edit]


  1. ^ Continent's only press release wire service, African Press Organization PR Week - May 10, 2013
  2. ^ From 1 January 2013, the African Press Organisation (APO) becomes the sole pan-African press release wire, as it terminates its partnership with PR Newswire Bizcommunity - 11 Oct 2012
  3. ^ APO Group launches Video Newswire Media Update - 17 Oct 2017
  4. ^ Video dominates news consumption in Africa
  5. ^ Nicolas Pompigne-Mognard, Founder and CEO of APO Group and Abdelaziz Bougja, Chairman of World Rugby's African association, Rugby Africa during the signing ceremony of the agreement under which APO Group becomes the main Official Sponsor of Rugby Africa, at Royal Garden Hotel on November 12, 2017 in London, England. (Photo by Eamonn M. McCormack/Getty Images for APO Group). Getty Images. November 12, 2017
  6. ^ APO Group becomes the Official Partner of World Rugby’s African association, Rugby Africa. CNBC Africa. November 12, 2017
  7. ^ a b "Africa Wire to reach Bloomberg". bizcommunity.com. 
  8. ^ African Press Organization signs distribution pact with Dow Jones Factiva Archived April 7, 2014, at the Wayback Machine. African Manager
  9. ^ "SEO - Analyse - Brukeroptimalisering - Findability AS". pressemeldinger.no. 
  10. ^ (Press Release) APO Announces Strategic Partnership With IMImobile to Provide an Exclusive Feed of Africa-Related News Releases Across Africa GlobeNewswire NASDAQ OMX Group - April 24, 2014
  11. ^ APO Enhances Press Release Distribution Service Offerings via NASDAQ OMX's GlobeNewswire NASDAQ OMX's GlobeNewswire
  12. ^ APO Enhances Press Release Distribution Service Offerings via CSRwire CSRwire
  13. ^ "AGENCE DE PRESSE AFRICAINE". apanews.net. 
  14. ^ African Development Bank renews agreement with APO Bizcommunity - 17 Jan 2013