Airtel Africa is a subsidiary of Indian telecommunications company Airtel, that operates in 15 countries across Africa. It operates a GSM network in all countries, providing 2G or 3G or 4G depending upon the country of operation.
The Mobile Voice subscriber base in Ghana grew from 29,815,213 in September 2014 to 29,990,581 at the end of October 2014. The subscriber base of Airtel decreased from the September figure of 3,790,636 September 2014 to end October 2014 at 3,742,970
On 18 November 2010, Airtel rebranded itself in India in the first phase of a global rebranding strategy. The company unveiled a new logo with 'airtel' written in lower case. Designed by London-based brand agency, The Brand Union, the new logo is the letter 'a' in lowercase, with 'airtel' written in lowercase under the logo.
On 23 November 2010, Airtel's Africa operations were rebranded to 'airtel'. Sri Lanka followed on 28 November 2010 and on 20 December 2010, Warid Telecom rebranded to 'airtel' in Bangladesh.
One Network is a mobile phone network that allows Airtel customers to use the service in a number of countries at the same price as their home network. Customers can place outgoing calls at the same rate as their local network, and incoming calls are free. As of 2014[update], the service is available in Bangladesh, Burkina Faso, Chad, Democratic Republic of Congo, Congo Brazzaville, Gabon, Ghana, India, Kenya, Madagascar, Niger, Nigeria, Rwanda, Seychelles, Sierra Leone, Sri Lanka, Tanzania, Uganda, and Zambia.