Amaya (TV series)

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Amaya title card.jpg
Created bySuzette Doctolero
Written by
  • Onay Sales
  • Marlon Miguel
  • Geng Delgado
Directed byMac Alejandre
StarringMarian Rivera
Theme music composerVon de Guzman
Opening theme"Amaya" by Von de Guzman
Country of originPhilippines
Original language(s)
No. of episodes165
Executive producer(s)
  • Michelle Borja
  • Camille Gomba-Montaño
Production location(s)
Editor(s)Tara Illenberger
Camera setupMultiple-camera setup
Running time21–37 minutes
Production company(s)GMA Entertainment TV
Original networkGMA Network
Picture format480i (SDTV)
Original releaseMay 30, 2011 (2011-05-30) – January 13, 2012 (2012-01-13)
External links

Amaya is a Philippine television drama period series broadcast by GMA Network. Directed by Mac Alejandre,[1] it stars Marian Rivera in the title role.[2] The series is set in the pre-colonial period of the 1500s.[3] It premiered on May 30, 2011 on the network's Telebabad line up replacing I Heart You, Pare! and worldwide on June 1, 2011 on GMA Pinoy TV.[4] The series concluded on January 13, 2012 with a total of 165 episodes. It was replaced by Legacy in its timeslot.[5]

The series is streaming online on HOOQ and YouTube.[6][7]


Amaya, born in the reign of Rajah Mangubat and as the daughter Datu Bugna, she is a "binukot" - a hidden princess and can't step on ground. Born with a twin snake, a secret hidden by his father to keep her away from danger. Due to having a twin snake, her destiny is to become the savior of her land against Rajah Mangubat.[8]

Cast and characters[edit]

Marian Rivera portrays Amaya.
Glaiza de Castro portrays Binayaan
Main cast
Supporting cast
Recurring cast
Guest cast


The plot of the series, which involved pre-colonial setting, urged the producers to build sets on various locations such as Pagsanjan in Laguna, Bolinao, Pangasinan, and Bagac, Bataan. The scope of the series would require the filming of the integral scenes on-location as opposed to what the producers have done for Encantadia (a television series) a previous high fantasy production which was shot mostly in soundstages. However, to avoid the need for the reconstruction of some of the sets as the on-location shoots are usually ravaged by storms, and also to lessen maintenance cost as well as for the production to avoid acoustic issues by shooting in a controlled environment, they also used the network's temporary soundstages at Marilao, Bulacan for most of the indoor scenes.

The production gave much attention to details with regards to the recreation of historical elements vital to the show's production design. Guided by the academe, they attempted to recreate ancient elements of early Filipino culture from the architecture, to fashion, weaponry and jewelry. Jewels were made in cooperation with the jewellers of Meycauayan. Some textile used in making the costumes were imported from various Southeast Asian countries.

The production also built an ancient warship known as Karakoa. It was made from an existing hull of a modern boat and was redesigned to fit the ancient descriptions of the legendary warship. The production spent more or less Php 2 million for a single unit of Karakoa.

Before the series started, a one-hour primer titled Amaya: The Making of An Epic was aired on May 28, 2011. The show was hosted by Cesar Montano and Miguel Tanfelix, it presented behind the scenes of Amaya from the brainstorming of the management including interviews from Jun Lana and Doctolero, the creative minds behind the story with the guidance of historians from the University of the Philippines.[9]

In September 2011, Aljur Abrenica, Ronnie Lazaro and Yasmien Kurdi joined the series.[10][11][12]


Year Award Recipient Category Result Ref.
2013 NwSSU Annual Awards Marian Rivera Best Actress in a Primetime Teleserye Won [13]
Golden Screen TV Awards Amaya Outstanding Original Drama Series Nominated [14]
Marian Rivera Outstanding Actress in a Drama Series Won [15]
Gina Alajar
Outstanding Supporting Actress in a Drama Series
Nominated [14]
2012 PMPC Star Awards for Television Amaya
Best Drama Series
Won [16]
Rochelle Pangilinan
Best Drama Actress
Nominated [17]
NwSSU Annual Awards Amaya
Best Primetime Teleserye
Won [18]
Marian Rivera
Best Actress in a Primetime Teleserye
2011 Golden Screen TV Awards Amaya
Outstanding Original Drama Series
Won [19]
Marian Rivera Outstanding Actress in a Drama Series Nominated [20]
Sid Lucero Outstanding Actor in a Drama Series Nominated
Gina Alajar
Outstanding Supporting Actress in a Drama Series
Won [19]
Lani Mercado
Outstanding Supporting Actress in a Drama Series
Nominated [20]
Irma Adlawan
Outstanding Supporting Actress in a Drama Series
Gardo Versoza
Outstanding Supporting Actor in a Drama Series
Mikael Daez
Outstanding Breakthrough Performance by an Actor
GMA's Trending 2011 Amaya
Showbiz and the Arts
Rank 3 [21]
Google Zeitgeist Amaya
Top 10 Most Searched TV Programss
Rank 9 [22]
K-Zone Awards Amaya
TV Show of the Year
Won [23]
Marian Rivera
Favorite Actress of the Year
Anak TV Seal Awards Amaya
Top 10 most Favorite TV Programs
Included [24]
  • National Historical Commission of the Philippines and Department of Education

Amaya is promoted by the National Historical Commission of the Philippines and Department of Education due to its cultural concept that shows and depicts the Filipino material culture, beliefs, traditions and mores in the Pre-Hispanic era. It also teaches the history of the Philippines by means of epics and legends passed as oral literature through generations. The show’s creators relied heavily on classic Philippine history reference materials such as the Boxer Codex, an early pictographic account of Filipino culture and physical appearances around the time the Spaniards began colonizing the islands. Historical references include the names of the characters in the series, such as Alunsina, from the epics Hinilawod and the Labaw Donggon.[25]

  • Meycauayan Jewelry Industry Association, Inc.

Amaya was recognized by the Meycauayan Jewelry Industry Association, Inc., an organization composed of 135 jewellers in Meycauayan, Bulacan, for the promotion of the country’s rich jewelry-making heritage. Apart from Filipino customs and traditions, the series also features native costumes and jewelry patterned after the popular designs of the era. Most of the jewelries in the series were crafted by jewellers from Meycauayan, Bulacan.[26]


According to AGB Nielsen Philippines' Mega Manila household television ratings, the pilot episode of Amaya earned a 26.2% rating.[27] While the final episode scored a 32.7% rating.[28]


Year Country Network
2015 Philippines GMA News TV
2014 Vietnam SCTV13
2013 Cambodia CTN-MyTV[29]
2012 Philippines Fox Filipino[30]
2012 South Korea MBC Drama
2012 Malaysia TV3[31]


  1. ^ Tomada, Nathalie (May 15, 2011). "Amaya: Philippine TV's first epic-serye". Philippine Star. Retrieved April 6, 2016.
  2. ^ Dimaculangan,Jocelyn (October 22, 2010). "GMA-7 reveals lineup of teleseryes for last quarter 2010 and early 2011". Philippine Entertainment Portal. Retrieved April 6, 2016.
  3. ^ Cruz, Marinel R. (May 28, 2011). "Amaya: An epic journey back in time". Philippine Inquirer. Retrieved April 6, 2016.
  4. ^ "GMA-7 makes television history with its exhilarating line-up for May". GMA Network. May 2, 2011. Retrieved April 6, 2016.
  5. ^ Garcia, Rose (January 10, 2012). "Sid Lucero bids goodbye to Amaya, says hello to Legacy". GMA Network. Retrieved April 6, 2016.
  6. ^ "Amaya - A million stories for a billion people - HOOQ". Retrieved August 17, 2017.
  7. ^ "Amaya (Full Episodes) - YouTube". Retrieved February 16, 2018.
  8. ^ "Amaya". Retrieved April 5, 2018.
  9. ^ "GMA presents "THE MAKING OF AN EPIC: A closer look behind the saga of AMAYA"". GMA Network. May 27, 2011. Retrieved April 6, 2016.
  10. ^ Nitz Miralles (September 9, 2011). "New host to join popular show | Showbiz". Retrieved April 5, 2012.
  11. ^ "". Abante Tonite. Retrieved April 5, 2012.
  12. ^ "Amaya enters second book; Aljur Abrenica, Yasmien Kurdi and Ronnie Lazaro join the cast | The Number One Site for Philippine Showbiz". Retrieved April 5, 2012.
  13. ^ "GMA-7, big winner sa 4th Northwest Samar State University Students Choice Awards". GMA Network. March 12, 2013. Retrieved April 7, 2016.
  14. ^ a b Calderon, Ricky (February 1, 2013). "Golden Screen TV Awards nominees bared". Philippine Entertainment Portal. Retrieved April 7, 2016.
  15. ^ "Winners: 2013 Golden Screen TV Awards". Rappler. March 2, 2013. Retrieved April 7, 2016.
  16. ^ Castalone, Allan (November 19, 2012). "PMPC Star Awards for TV 2012 Winners". Mukamo Philippines. Retrieved April 7, 2016.
  17. ^ "PMPC bares nominees for 26th Star Awards for TV". Philippine Entertainment Portal. September 26, 2012. Retrieved April 7, 2016.
  18. ^ "Mga programa ng GMA, wagi sa Northwest Samar State University Annual Awards". GMA News Online. March 9, 2012. Retrieved April 7, 2016.
  19. ^ a b Santiago, Erwin (November 30, 2011). "GMA-7 dominates 8th Golden Screen TV Awards; Amaya and Mara Clara win outstanding drama series". Philippine Entertainment Portal. Retrieved April 7, 2016.
  20. ^ a b Calderon, Ricky (October 29, 2011). "Golden Screen TV Awards nominees bared". Philippine Entertainment Portal. Retrieved April 7, 2016.
  21. ^ "The year's biggest newsmakers on 'Trending 2011,' airing Saturday, Dec. 31". GMA News Online. December 27, 2011. Retrieved April 7, 2016.
  22. ^ "Google Zeitgeist 2011". Google. Retrieved April 7, 2016.
  23. ^ "Amaya". EnterVrexWorld. April 28, 2011. Retrieved April 7, 2016.
  24. ^ "Anak TV Seal gives stamp of approval to TV shows, personalities". Adobo Magazine. Retrieved April 7, 2016.
  25. ^ "14 of the greatest achievements of GMA Network and its stars". GMA Network. July 3, 2015. Retrieved April 7, 2016.
  26. ^ Gonzales, Rommel (October 29, 2011). "Amaya and Philippine Treasures recognized for showcasing Philippine jewelry heritage". Philippine Entertainment Portal. Retrieved May 12, 2012.
  27. ^ Santiago, Erwin (31 May 2011). "AGB Nielsen Mega Manila People & Household Ratings (May 27-30): Amaya begins its epic journey; Mara Clara still leads primetime". Philippine Entertainment Portal. Retrieved 10 April 2016.
  28. ^ Santiago, Erwin (January 17, 2012). "AGB Nielsen Mega Manila People & Household Ratings (Jan. 13-16): Amaya ends on top; Walang Hanggan and Legacy debut strongly". Retrieved March 2, 2018.
  29. ^ Heang, Sreychea (September 7, 2013). "Filipino seryes a hit in Cambodia". Rappler. Retrieved April 6, 2016.
  30. ^ Valsino, Jeffrey O. (14 June 2012). "Pinoy TV goes international". Business World Online. Retrieved April 6, 2016.
  31. ^ Carballo, Bibsy M. (August 6, 2012). "In defense of Amaya". Philippine Star Global. Retrieved December 28, 2013.

External links[edit]