American Standard Brands

From Wikipedia, the free encyclopedia
Jump to navigation Jump to search
American Standard Brands
IndustryBathroom, Faucets and Chinaware
PredecessorAmerican Standard Companies
HeadquartersPiscataway, New Jersey, U.S.
Key people
Steven P. Delarge, Chief Executive Officer;

Chris Brown,Chief Sales Officer;

Mark Bunting, Chief Financial Officer;

Katty Pien, Chief Marketing Officer;

Bruce Proctor, Chief Legal Officer;
ProductsAcrylic Shower Bases/Tubs/Whirlpools, Acrylux Bathing Fixtures. Americast Tubs, Bath Shower Faucets, Bathroom Faucets, Bidets, Commercial Faucets, Cultured Marble, Furniture & Vanity Tops, Kitchen Faucets, Kitchen Sinks, Shower Valves, Toilet Seats, Toilets, Urinals, Walk-in Bathtubs
ParentLixil Group, Bain Capital

American Standard Brands is a North American manufacturer of plumbing fixtures, sold under the American Standard, Crane, Fiat, Sanymetal, and Showerite names, based in Piscataway, New Jersey, United States.

The company was formed as American Standard Americas from the North American operations of the kitchen and bathroom division of the American Standard Companies during a breakup of the company in 2007. Crane Plumbing and Eljer were merged into the company in 2008 creating the group 'American Standard Brands'.

It is principally owned by the Lixil Group, with Bain Capital Partners holding a minority stake.

In 2015, American Standard was recognized for the top spot for "Brand Familiarity" in Bathroom Accessories category by the Builder Magazine.[1]


2004 black logo of American Standard (the previous 1988 logo was magenta and had the words "American" and "Standard" on two separate lines), used until 2015 in North America, and until December 31, 2016 in Asia Pacific
Logo of American Standard, used from January 1, 2017 in Asia Pacific

On February 1, 2007, American Standard Companies announced it would break up its three divisions. The plan included the sale of its kitchen and bath division and the spin off of WABCO Holdings, American Standard's vehicle controls division, while retaining the Trane Company.

On October 31, 2007, American Standard announced it had completed the sale of the kitchen and bath division to Bain Capital Partners, LLC. This included the sale of the American Standard name to Bain.

In the meantime, American Standard retained the rights to use the "American Standard" name for HVAC products. American Standard subsequently changed its name to Trane on November 28, 2007.[2] Later in 2007, Ingersoll Rand bought Trane, acquiring the Trane and American Standard brand names. Ingersoll Rand has continued to produce HVAC equipment under both names.

Bain Capital created American Standard Americas from the North American units of the bath and kitchen business units acquired from American Standard Companies.[3] Bain sold a majority stake in American Standard Americas to Sun Capital Partners on November 27, 2007.[4]

In February 2008, American Standard Americas merged with two other plumbing fixture companies, Crane Plumbing and Eljer to create American Standard Brands.[5] The Crane Plumbing unit includes the former Universal-Rundle product line which Crane acquired in 1995 and continues to support with repair parts.[6] Crane also has a Canadian subsidiary Crane Plumbing Corporation.

American Standard Brands donated over 1,500 plumbing fixtures and accessories to SBP towards Hurricane Katrina relief work in 2011.[7]

In June 2013, the Japanese firm Lixil agreed to purchase American Standard Brands from Sun Capital Partners, thus positioning Lixil to benefit from an anticipated recovery in the American housing market.[3] Two months later after its acquisition by Lixil, American Standard Brands unveiled a new logo.

Primary competitors[edit]

See also[edit]


  1. ^ "2015 BUILDER BRAND USE STUDY RESULTS". Builder. Retrieved 19 June 2015.
  2. ^ "American Standard Companies Announces Completion of Sale of Bath and Kitchen Business to Bain Capital" (Press release). Piscataway, NJ, USA: American Standard Companies. October 31, 2007. Archived from the original on November 3, 2007. Retrieved June 30, 2013.
  3. ^ a b Hagerty, James R. (June 28, 2013). "Japanese Toilet Maker Lixil Buys American Standard". The Wall Street Journal. p. B3.
  4. ^ "Sun Capital Partners to Acquire a Majority Interest in American Standard Americas" (Press release). Boca Raton, Florida, USA: Sun Capital Partners. November 21, 2007. Archived from the original on May 6, 2009.
  5. ^ "American Standard America, Crane Plumbing and Eljer Complete Merger, Creating a Leading North American Bath and Plumbing Company" (Press release). Piscataway, NJ, USA: American Standard. March 6, 2008. Retrieved June 29, 2013.
  6. ^ "Company Information". American Standard. 2008. Archived from the original on April 20, 2008.
  7. ^ "American Standard To Donate Products To Rebuild New Orleans". Supply House Times. 54 (6): 8. August 2011.

External links[edit]