Amigos For Kids

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Amigos For Kids
Amigos For Kids logo.png
Formation 1991
Founder Jorge A. Plasencia
Founded at Miami, Florida
Type Non-profit
Services Anti-child abuse
Key people
Maria Plasencia, CEO[1]

Amigos Together For Kids (DBA: Amigos For Kids) is a 501(c)(3) non-profit corporation founded in 1991 to respond to the diverse needs of abused, abandoned, neglected and less-fortunate children. The group was founded by Jorge A. Plasencia.[2][3] Amigos For Kids has a model after-school program in Miami for over 100 underprivileged children - a public/private partnership with the City of Miami. The organization creates awareness for its cause through public service campaigns and high-profile fundraising events. It also runs a toy drive to collect Christmas gifts for children.[4]

Amigos For Kids has trademarked the term "There's No Excuse for Child Abuse!" in English, Spanish and Creole. The organization, an affiliate of the National Council of La Raza (NCLR), is governed by a volunteer board of directors whose chairman is Pedro Capó.

Throughout its 22-year history, Amigos has created numerous programs for these children in the inner-city across South Florida. In 2010, Amigos took its awareness message nationally, airing public-service announcements targeting US Hispanics on the prevention of child abuse and neglect. As of 2010, Amigos For Kids had received four stars for three consecutive years from, an honor that only 12% of nonprofits nationally have garnered. Amigos For Kids also hosts workshops and parenting programs across the Miami-area.[5]

Notable artists and people have supported or appeared at Amigos For Kids such as Ingrid Hoffmann,[6] Ileana Ros-Lehtinen, Juan Soler,[7] Pitbull,[8] Paquito D'Rivera, Juan Pablo Torres, Dave Valentin, Giovanni Hidalgo, Hilton Ruiz, Tito Puente[9] Marc Anthony.[10] and Gloria Estefan.[11] In August 2013, U. S. Representative Debbie Wasserman Schultz met with Miami organization leaders including Amigo For Kids, to discuss "current and future sequestration of Hispanic and Latino families in South Florida".[12] In June 2013, In November 2013, Amigos For Kids collaborated with Miami Heat player Ray Allen to distribute 250 Thanksgiving meals.[13] In March 2015, actor Gabriel Coronel raided $60,000 for Amigos For Kids after participating in a Top Chef competition.[14] In April 2015, Amigos For Kids was one of several organizations to receive over $1 million in donations from Verizon.[15] In June 2015, the group hosted its annual Celebrity Domino Night at Jungle Island which was sponsored by Bacardi and Lincoln Motor Company and featured celebrities including Elizabeth Gutiérrez, Khotan Fernández, María Elena Salinas, Sonya Smith and Pamela Silva Conde.[16]


In 2010, Amigos For Kids raised $1,144,922. Program expenses for the year were $1,218,018 with 85% of the expenses going directly towards meeting the needs of the children which the organization serves. ~7% of the expenses were administrative expenses while 8% went towards fundraising. The organization ended the year with $205,000 in assets.[17]


  1. ^ "Amigos For Kids Puts Focus On Child Abuse". NBC News. April 24, 2014. Retrieved August 9, 2015. 
  2. ^ Sam Verdeja, Guillermo Martinez (2012). Cubans, an Epic Journey: The Struggle of Exiles for Truth and Freedom. Reddy Press. ISBN 1935806203. Retrieved August 9, 2015. 
  3. ^ Congressional Record, V. 150, PT. 9, June 2, 2004 to June 16, 2004. 2004. p. 12173. ISBN 0160825644. Retrieved August 9, 2015. 
  4. ^ Mayo, Christina (December 30, 2014). "Friends and Neighbors: UM architecture students present new vision for Hialeah industrial site". Miami Herald. Retrieved January 2, 2015. 
  5. ^ Cardona, Alexi C. (November 2, 2014). "Workshops teach parental options, understanding". Miami Herald. Retrieved August 9, 2015. 
  6. ^ "‘Amigos For Kids’ Holds Annual Back-To-School Drive". CBS News. July 28, 2015. Retrieved August 9, 2015. 
  7. ^ "Juan Soler se une a la noche de dominó de Amigos For Kids". La Prensa (in Spanish). June 11, 2013. Retrieved August 9, 2015. 
  8. ^ "Backbeat". 119 (02). Billboard. January 13, 2007: 61. Retrieved 8 August 2015. 
  9. ^ D'Rivera (2008). My Sax Life: A Memoir. Northwestern University Press. p. 212. ISBN 0810125242. Retrieved August 9, 2015. 
  10. ^ "Giving Back". Billboard. April 3, 2010: 44. Retrieved August 9, 2015. 
  11. ^ "Gloria Estefan". 123 (11). Billboard. April 2011: 42. Retrieved August 9, 2015. 
  12. ^ "Wasserman Schulrz Discusses Impact of Sequester on Hispanic families". CBS News. August 21, 2015. Retrieved January 2, 2015. 
  13. ^ "Heat Player Handd Out Thanskgivinf Meals to South Florida families". CBS News. November 24, 2013. Retrieved August 9, 2015. 
  14. ^ "Gabriel Coronel Wins Telemundo's Top Chef Estrellas". Broadway World. March 9, 2015. Retrieved August 9, 2015. 
  15. ^ Mann Jr., Joseph A. (April 10, 2015). "Verizon Wireless is investing to meet high demand". Miami Herald. Retrieved August 9, 2015. 
  16. ^ "The Party of the Summer-Miami Celebrity Domino Night". The Miamian. June 30, 2015. Archived from the original on September 7, 2015. Retrieved August 9, 2015. 
  17. ^

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