Animal Charity Evaluators

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Animal Charity Evaluators
Animal Charity Evaluators logo.png
Formation2012; 10 years ago (2012)
Registration no.EIN 364684978
Legal status501(c)(3) organization[1]
PurposeAnimal charity evaluation
Executive Director
Jon Bockman
Formerly called
Effective Animal Activism

Animal Charity Evaluators (ACE), formerly known as Effective Animal Activism (EAA), is a US-based non-profit charity evaluator and effective altruism-focused organization founded in 2012. Its stated purpose is finding and promoting the most effective ways to help animals.[2] ACE performs research to provide guidance to charities and members of the animal advocacy movement, on the relative effectiveness of different interventions and offers "top charity" recommendations to donors. ACE also offers career and volunteering suggestions, as well as advice to other charities.


Formed in 2012 as Effective Animal Activism, a division of 80,000 Hours, and rebranded as Animal Charity Evaluators in 2013.[2] Australian philosopher Peter Singer sits on their advisory board.[3]


ACE publishes its recommended charities once a year in November, ahead of Giving Tuesday. In 2021, ACE's "top charities" recommended for impact and effectiveness were The Humane League (for the tenth consecutive year), Wild Animal Initiative (for the second year), and Faunalytics (new in 2021). The Evaluators also recommend a longer list of "standout charities" each year.[4]


Marc Gunther reviewed ACE in an article for Nonprofit Chronicles, stating: "[T]he work of Animal Charity Evaluators (ACE) is relevant to nonprofits of all kinds. As its name suggests and, on a very modest budget, ACE evaluates animal charities. Its work could inspire those who want to evaluate charities in other sectors—education, the environment, that arts, whatever." He further noted: "The point is, Animal Charity Evaluators is asking the right questions–the kind all nonprofits should be asking themselves."[5]

Peter Singer mentioned ACE's work in his 2015 book The Most Good You Can Do and in an online article for Salon.[6]

Charity evaluator GiveWell published notes of a 2013 conversation with Jon Bockman, then executive director of Effective Animal Activism, as part of its "shallow investigation of efforts to improve animal welfare by addressing harms due to factory farming".[7]

See also[edit]


  1. ^ "Animal Charity Evaluators". Charity Navigator. Retrieved 2020-06-29.
  2. ^ a b "History". Animal Charity Evaluators.
  3. ^ "Meet Our Team". Animal Charity Evaluators. Retrieved 2020-06-29.
  4. ^ Samuel, Sigal (2019-12-03). "Want to help animals? Here's where to donate your money". Vox. Retrieved 2021-09-05.
  5. ^ Gunther, Marc (2015-04-12). "What if the "most good you can do" is to help animals?". Nonprofit Chronicles. Retrieved 2020-06-29.
  6. ^ Singer, Peter (2015-04-19). "Is it moral to save this puppy?". Retrieved 2020-06-29.
  7. ^ "Conversation with Jon Bockman on July 12, 2013" (PDF). GiveWell. 2013-07-12. Retrieved 2020-06-29.

External links[edit]