Around Us Entertainment

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Around Us Entertainment
Genre K-pop, dance, R&B
Founded December 9, 2016 (2016-12-09)
Founders Yoon Doo-joon
Yang Yo-seob
Yong Jun-hyung
Lee Gi-kwang
Son Dong-woon
Headquarters Seoul, South Korea

Around Us Entertainment is a South Korean independent entertainment company established by Yoon Doo-joon, Yang Yo-seob, Yong Jun-hyung, Lee Gi-kwang, Son Dong-woon from boy group Highlight, formerly known as BEAST, after leaving their former label Cube Entertainment.[1][2]


After the BEAST members' contracts with Cube Entertainment expired, they decided to set up their own independent company for their future promotions. The name Around Us was coined "with the desire to be closer with and engage more people frequently". The label aims "to create music and content that everyone can easily enjoy anywhere around us".[3][4] In February 2017, the former BEAST members rebranded themselves as Highlight, after deciding to cease their legal disputes over the copyright of the name BEAST with their former agency Cube Entertainment.



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