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Atlassian Corporation Plc
Industry Software
Founded Sydney, Australia
2002; 15 years ago (2002)
Headquarters Sydney, Australia
Key people
Mike Cannon-Brookes and Scott Farquhar (Co-Founders & CEOs)
Revenue $457 million (June 30, 2016 [1])
Number of employees
1,259 (June 30, 2015 [2])
Website Atlassian

Atlassian /ətˈlæsiən/ is an enterprise software company that develops products for software developers, project managers, and content management.[3][4][5] It is best known for its issue tracking application, Jira, and its team collaboration and wiki product, Confluence.[4][6] Atlassian serves over 60,000 customers globally, including 85 of the Fortune 100.[3][4][7][8][9]

Atlassian was founded in Sydney, Australia in 2002.[3] In a 2014 restructuring, the parent company became Atlassian Corporation PLC of the UK, with a registered address in London—though the actual headquarters remains in Sydney. Atlassian has six offices in five countries: Amsterdam (Netherlands), Austin (United States), Manila (Philippines), San Francisco (United States), Yokohama (Japan) and Sydney (Australia).[10] The group has over 1,700 employees serving over 60,000 customers and many millions of users.[7][11]


The name derives from the Titan Atlas (/ˈætləs/; Ancient Greek: Ἄτλας) from Greek mythology who had been punished to hold up the Heavens after the Greek gods had overthrown the Titans. The current logo reflects this through the blue X-shaped figure holding up what is shown to be the bottom of the sky.


Mike Cannon-Brookes and Scott Farquhar founded Atlassian in 2002.[3][7] The pair met while studying at the University of New South Wales in Sydney.[12] They bootstrapped the company for several years, financing the startup with a $10,000 credit card debt.[6] In July 2010, Atlassian raised $60 million in venture capital from Accel Partners.[8]

In 2006, Cannon-Brookes and Farquhar were named Ernst & Young’s Entrepreneurs of the Year for Australia.[13]

In March 2011, the company raised $1 million for the charity Room to Read from sales of its $10 "Starter" licenses.[14]

In a restructuring in 2014, Atlassian's group holding company became Atlassian Corporation Plc of the UK with registered address in London, United Kingdom, although the headquarters where the executives are based remains in Sydney.[15] [16] On February 14, 2014, Atlassian president Jay Simons announced the opening of an Austin office that the company plans to eventually employ 600 people.

On 10 December 2015 Atlassian made its initial public offering (IPO) on the NASDAQ stock exchange at $21 per share,[17] under the tick name TEAM, putting the market capitalization of Atlassian at $4.37B.

Revenue model[edit]

Atlassian does not have a traditional sales team. Instead, it lists all prices, information about products, documentation, support requests, and training materials on its website.[18] The company does not offer discounts, with the exception of open source projects, academic and charity organizations.[19] Most of their products are available as hosted or installed versions, starting at $10 for 10 licenses (pricing does not scale up linearly).

In 2011, Atlassian announced revenue of $102 million, up 35% from the year before.[20]

For the June 2014 fiscal year, Atlassian reported $215 million in revenue, up from $144 million in the prior year.[21]

In November 2015, Atlassian announced its plans to IPO on sales of $320 million.[22]

Products and services[edit]

Atlassian provides developers and project managers with hosted or installed software falling into six categories:

  • project and issue-tracking software
  • collaboration and content sharing
  • distributed version control system DVCS
  • code quality
  • addons
  • training products

Atlassian released its flagship product, Jira – a project and issue tracker, in 2002. In 2004, it released Confluence, a team collaboration platform that lets users work together on projects, co-create content, and share documents and other media assets.[23]

In 2010, Atlassian acquired Bitbucket, a hosted service for code collaboration.[24] In May 2012, the company launched a marketplace website where customers can download plug-ins for various Atlassian products.[25][26] That year, Atlassian also released Stash, a Git repository for enterprises.

Additional products include Crucible, FishEye, Bamboo, and Clover, which target programmers working with a code base. FishEye, Crucible and Clover came into Atlassian's portfolio through the acquisition of another Australian software company, Cenqua, in 2007.[27] In 2012, Atlassian acquired HipChat, an instant messenger for workplace environments.

Also, in 2012 Atlassian introduced Marketplace, a space for customers can download complementary add-ons for its products. At launch, the Marketplace had already 1,000 add-ons and integrations registered.[28]

In 2013, Atlassian announced the launch of Jira Service Desk, a service-desk product with full SLA support.[citation needed]

Developer(s) Atlassian
Stable release
2.2.3 (Mac) / (Windows)
License Proprietary

SourceTree is a Git and Mercurial desktop client for developers on Mac or Windows.

It was announced in January 2017 that Atlassian would purchase Trello for $425 million.[29]

Employee motivation[edit]

Atlassian also began a now-popular tradition at software companies where software developers can spend 24 hours tackling any problem they like four times per year.[30] Atlassian calls these ShipIt Days, though for years they were known as FedEx Days until FedEx asked the company to disassociate its name from the process.[31]

Awards and recognition[edit]

  • Company Awards[32]
  • Annual Computerworld Honors Program Names 2012 Laureates[33]
  • Best Places to Work finalists revealed[34]
  • Atlassian Wins Deloitte Technology Fast 50 Award[35]
  • Technology Pioneers[36]
  • Great Places to Work Australia, 3rd place, 2016.


  1. ^ Financials & filings .
  2. ^ SEC .
  3. ^ a b c d Moses, Asher (15 July 2010). "From Uni dropouts to software magnates". The Sydney Morning Herald. 
  4. ^ a b c "Why Atlassian is to Software as Apple is to Design". Forbes. Retrieved 15 May 2013. 
  5. ^ Finley, Klint. "Atlassian Challenges GitHub to a Fork Fight". Wired. Retrieved 15 May 2013. 
  6. ^ a b Mckenzie, Hamish. "Hard yakka: Why Atlassian's founders are the pride of Australia's startup world". PandoDaily. Retrieved 15 May 2013. 
  7. ^ a b c "About". Atlassian. Retrieved 18 April 2015. 
  8. ^ a b Tam, Pui-Wing. "Accel Invests $60 Million in Atlassian". The Wall Street Journal. Retrieved 15 May 2013. 
  9. ^ Williams, Alex. "Atlassian Extends Confluence Collaboration Platform, Now Competing More With Jive Software And Other Social Providers". TechCrunch. Retrieved 15 May 2013. 
  10. ^ "Our teams are here to help". Atlassian. Retrieved 2 September 2016. 
  11. ^ Sharma, Mahesh (9 April 2014). "Atlassian valued at $3.5 billion". IT Pro. Sydney Morning Herald. Retrieved 22 May 2014. 
  12. ^ Asher, Moses. "From Uni dropouts to software magnates". Sydney Morning Herald. Retrieved 15 May 2013. 
  13. ^ "Ali Moore speaks with Michael Cannon-Brookes (video)". YouTube. Retrieved 15 May 2013. 
  14. ^ Cannon-Brookes, Mike. "You did it! Atlassian raises $1 million for Room to Read". Atlassian Blogs. Retrieved 15 May 2013. 
  15. ^ Hutchinson, James. "Atlassian's Farquhar justifies London switch". Retrieved 15 September 2015. 
  16. ^ Company contact details lists Global HQ as Sydney.
  17. ^ Primack, Dan. "And the Price of the Last Big Tech IPO of 2015 Is...". 
  18. ^ Fidelman, Mark. "Why Atlassian is to Software as Apple is to Design". Forbes. Retrieved 15 May 2013. 
  19. ^ "Licensing & Purchasing FAQ". Atlassian. Retrieved 15 May 2013. 
  20. ^ Schonfeld, Erick. "Atlassian's 2011 Revenues Were $102 Million With No Sales People". TechCrunch. Retrieved 15 May 2013. 
  21. ^
  22. ^ Lunden, Ingrid; Roof, Katie; Wilhelm, Alex. "Enterprise Software Co Atlassian Files IPO On Sales Of $320M, Net Income Of $6.8M In 2015". TechCrunch. Retrieved 2015-11-10. 
  23. ^ "Products". Atlassian. Retrieved 15 May 2013. 
  24. ^ Rao, Leena. "Atlassian Buys Mercurial Project Hosting Site BitBucket". Tech Crunch. Retrieved 15 May 2013. 
  25. ^ Miller, Kyle. "Browse, Try, Buy, on Atlassian Marketplace". Atlassian Blogs. Retrieved 15 May 2013. 
  26. ^ "Atlassian announces app store for app developers". SD Times. Retrieved 15 May 2013. 
  27. ^ Burnette, Ed. "Atlassian acquires Cenqua, drops .NET". ZDNet. Retrieved 15 May 2013. 
  28. ^ "Atlassian Launches A Marketplace For Project Management Add-Ons". TechCrunch. Retrieved 16 June 2016. 
  29. ^ Frederic Lardinois. "Atlassian acquires Trello for $425M". TechCrunch. Retrieved 2017-01-09. 
  30. ^ Pink, Daniel H. "How to deliver innovation overnight". Daniel H. Pink website. Retrieved 15 May 2013. 
  31. ^ Smith, Fiona. "Is Atlassian the coolest company in Australia?". BRW (magazine). Retrieved 15 May 2013. 
  32. ^ "Company Awards". Atlassian. Retrieved 15 May 2013. 
  33. ^ "Annual Computerworld Honors Program Names 2012 Laureates". Yahoo! Finance. Retrieved 15 May 2013. 
  34. ^ "Best Places to Work finalists revealed". San Francisco Business Times. Retrieved 15 May 2013. 
  35. ^ Khalil, Laura. "Atlassian Wins Deloitte Technology Fast 50 Award". Atlassian Blogs. Retrieved 15 May 2013. 
  36. ^ "Technology Pioneers". World Economic Forum. Retrieved 15 May 2013. 

External links[edit]